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Google’s Page Experience Update: How to Better Prepare Your Agency and Clients According to Pepperland Marketing
Metrics & Chill Podcast

Google’s Page Experience Update: How to Better Prepare Your Agency and Clients According to Pepperland Marketing

Sean Henri, founder and CEO at Pepperland Marketing, joins the pod to talk about core web vitals, and in particular, 3 crucial metrics pivotal to ...

Author's avatar by Spela Mlekuz | Feb 20, 2024
19 Ways For Using Google Trends to Build Your Content Marketing Strategy
Marketing

19 Ways For Using Google Trends to Build Your Content Marketing Strategy

Did you know that companies who use data are six times more likely to be profitable year-on-year? There are tons of data sources you can ...

Author's avatar by Elise Dopson | Feb 13, 2023
The Most Effective Linkedin Marketing Strategies According to 30 Marketers
Social Media

The Most Effective Linkedin Marketing Strategies According to 30 Marketers

It seems that marketers can’t recommend LinkedIn highly enough when discussing effective channels and strategies for 2021. (See what we did there?) It’s been a ...

Author's avatar by Jessica Greene | May 6, 2022
How to Reduce Your Email Bounce Rate: 9 Proven Tactics
Email marketing

How to Reduce Your Email Bounce Rate: 9 Proven Tactics

A high email bounce rate means several of your subscribers aren’t getting your emails. Put another way, your message isn’t reaching as many eyeballs as ...

Author's avatar by Masooma Memon | Jan 12, 2022
21 Examples of High-Performing Pillar Pages To Draw Inspiration From
Content Marketing

21 Examples of High-Performing Pillar Pages To Draw Inspiration From

Most marketers know that all links are important for SEO. (Maybe that’s why almost half of SEO experts spend equal time creating internal and external ...

Author's avatar by Elise Dopson | Aug 23, 2021
12 Marketing KPIs You Should Share With Your Manager
Marketing

12 Marketing KPIs You Should Share With Your Manager

No one is excited to read a 20-page marketing report once a week. Yet, this kitchen sink approach is still what so many marketers rely ...

Author's avatar by Jessica Malnik | Mar 16, 2023
Single vs. Multiple Sales Pipelines: How to Determine What’s Right for Your Sales Team
Sales

Single vs. Multiple Sales Pipelines: How to Determine What’s Right for Your Sales Team

Did you know that 75.7% of salespeople didn’t exceed their sales target last year? Why is the case? Well, maybe they aren’t using the right ...

Author's avatar by Stefana Zaric | Apr 9, 2024
SEO for a New Website: Here’s Everything You Need to Know to Start Ranking
Marketing

SEO for a New Website: Here’s Everything You Need to Know to Start Ranking

If you wait until SEO is finished to launch your new website, you’ll be waiting forever. SEO is never finished. So a better question to ...

Author's avatar by Jessica Greene | Nov 13, 2023
16 Ways for Creating a Marketing Budget (and How to Spend It)
Marketing

16 Ways for Creating a Marketing Budget (and How to Spend It)

There’s no such thing as a perfect marketing budget. The right allocation of resources hinges heavily on your business, your customers, and more. If you’re ...

Author's avatar by Kiera Abbamonte | Jan 20, 2023
Are Your Website Conversion Rates Dropping? Try These 20 Tips
Marketing

Are Your Website Conversion Rates Dropping? Try These 20 Tips

Your website’s conversion rates went down. Now what? No matter what you measure as your site’s conversions, it can sting when you see your hard-earned ...

Author's avatar by Melissa King | Jul 7, 2022
Dozens of Marketers Share How to Get More Views on YouTube
Marketing

Dozens of Marketers Share How to Get More Views on YouTube

Video in business has seen quite the evolution over the last decade. Today, anyone can record a good video with their smartphone, throw in some ...

Author's avatar by Dann Albright | Mar 13, 2023
6 Ways to Maximize Your Facebook Ad Reach (& Why Yours Might Be Low)
Marketing

6 Ways to Maximize Your Facebook Ad Reach (& Why Yours Might Be Low)

We’ve established that organic reach on Facebook is nearly dead. Although some clever marketers have found ways to engage prospects on Facebook via organic channels, ...

Author's avatar by Dann Albright | Mar 28, 2023
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