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Tips and advice joined in regular blog posts from experts at Databox on how to help your business focus on the things that really matter.

10 Tips for Executing a Cost-Effective Google Ads Bidding Strategy
Marketing

10 Tips for Executing a Cost-Effective Google Ads Bidding Strategy

Imagine having the right amount of budget to run your campaigns, yet all of it goes away in vain because you haven’t set up an ...

by Archita Sharma · Nov 8, 2023

31 Expert Tips for Setting Helpful Goals in Google Ads
Goals & Forecasts

31 Expert Tips for Setting Helpful Goals in Google Ads

Why do some brands see 10x returns on their Google Ads? And, other brands lose a ton of money with little to nothing to show ...

by Jessica Malnik · Jul 25, 2024

46 Tips for Writing A Cold Email That Actually Gets A Response
Marketing

46 Tips for Writing A Cold Email That Actually Gets A Response

Is cold email dead?  Talk to 10 different marketers and you’re likely going to get at least a few resounding “yeses!” It’s easy to dismiss ...

by Jessica Malnik · Apr 4, 2023

New Integration: Monitor Ad Engagement with StackAdapt + Databox
Marketing

New Integration: Monitor Ad Engagement with StackAdapt + Databox

Hi there, StackAdapt users 👋 Today, we’re excited to announce our new integration with StackAdapt, allowing you to track and visualize CPC, CPM, CTR, and all your overall advertising performance alongside ...

by Tamara Omerovic · Jul 29, 2020

How TelemetryTV Used Databox to Cut Reporting Time, Reduce Meetings, & Make Improvements Faster
Customer Success

How TelemetryTV Used Databox to Cut Reporting Time, Reduce Meetings, & Make Improvements Faster

For marketing departments, visibility (into the data, and into your efforts) is everything. However, transparency on ad spend, results, and metrics can be hard to ...

by Belynda Cianci · Oct 26, 2021

Stream Databoards to Your Smart TV in Seconds & Make Performance More Visible to Everyone
Product Updates

Stream Databoards to Your Smart TV in Seconds & Make Performance More Visible to Everyone

The best way to keep everyone on your team up-to-date on performance is to have it visible for everyone to see.  Sounds obvious, right? We’ve ...

by Tamara Omerovic · Dec 18, 2023

The Best Social Media Platforms for Business According to 30+ Experts
Marketing

The Best Social Media Platforms for Business According to 30+ Experts

With 3.5 billion people using various social media platforms worldwide, businesses are scrambling to create an irresistible social presence and drive a big chunk of ...

by Maham S. Chappal · Oct 20, 2022

9 Ways to Optimize Your Ecommerce Store’s Conversion Rate by Traffic Source
Marketing

9 Ways to Optimize Your Ecommerce Store’s Conversion Rate by Traffic Source

Email, SEO, content marketing, PPC… the list goes on. You’ve got tons of traffic sources you’re relying on to pull people to your website. One ...

by Elise Dopson · Dec 6, 2022

The 8 Types of Sales Goals You Should Set for Your Sales Team
Sales

The 8 Types of Sales Goals You Should Set for Your Sales Team

Here’s the thing: having the right goals is crucial for any team’s success — not just a sales team. Without a measurable outcome in mind, ...

by Belynda Cianci · Dec 20, 2023

How Elenas Used Databox to Triple Retention & Decrease Order Cancellations by 47 Percent
Market Research

How Elenas Used Databox to Triple Retention & Decrease Order Cancellations by 47 Percent

Where in many areas of the world small business owners have moved to a digital storefront model, in other areas the transition has taken more ...

by Belynda Cianci · Feb 23, 2023

Calculating Marketing ROI:  7 Popular Formulas + Reporting Tips
Marketing

Calculating Marketing ROI: 7 Popular Formulas + Reporting Tips

Did you know that just 39% of marketers feel confident about tracking the ROI of their campaigns? While some readers may not be confident in ...

by Elise Dopson · Jan 31, 2023

How You&Co Spends Less Time in Meetings & More Time Hitting Client KPIs
KPIs & Metrics

How You&Co Spends Less Time in Meetings & More Time Hitting Client KPIs

Every product does its best to define value for its customers; However, “best value” can’t always be measured solely by “biggest” or “most” in terms ...

by Belynda Cianci · Jul 15, 2020

16 Google Analytics Custom Dimensions for Tracking Your Ecommerce Store
Marketing

16 Google Analytics Custom Dimensions for Tracking Your Ecommerce Store

How many website visitors added an item to their cart but didn’t buy?  Or, how many people initiated a live-chat but didn’t purchase?  And, what ...

by Jessica Malnik · Nov 17, 2022

10 Sales Pipeline KPIs to Track for Accurately Forecasting Sales
Sales

10 Sales Pipeline KPIs to Track for Accurately Forecasting Sales

What if you could tell, ahead of time, which deals would close and where leads get stuck or drop off in your sales cycle? That’s ...

by Elise Dopson · Dec 20, 2023

Introducing White Labeling: A Fully Branded Reporting Experience for Your Company and/or Clients
Product Updates

Introducing White Labeling: A Fully Branded Reporting Experience for Your Company and/or Clients

Imagine having your own custom analytics and reporting tool, complete with fully branded dashboards, performance alerts, a custom subdomain, and even a mobile experience. Now ...

by Tamara Omerovic · Dec 18, 2023

How Sellian Moved to Real-Time Client Reporting & Cut Reporting Costs in Half
Market Research

How Sellian Moved to Real-Time Client Reporting & Cut Reporting Costs in Half

When sharing important information with clients, the presentation is just as important as the substance. This was the case for the Marketing and advertising consultants ...

by Belynda Cianci · May 8, 2023

The 11 Best Pipedrive CRM Features According to Sales Pros
Marketing

The 11 Best Pipedrive CRM Features According to Sales Pros

“Return on Investment” is a term we’re used to in the business world. We use it to monitor everything from Facebook Ads to buying software. ...

by Elise Dopson · Jan 26, 2022

18 Plays for Tracking Your Content Marketing Using Google Analytics
Google Analytics

18 Plays for Tracking Your Content Marketing Using Google Analytics

Just 8% of marketers consider themselves “successful” or “very successful” at measuring the ROI of their content marketing efforts. That’s a huge problem. It means ...

by Elise Dopson · Mar 21, 2023

15 Things You Will Learn From Analyzing Your Traffic Sources in Google Analytics
Google Analytics

15 Things You Will Learn From Analyzing Your Traffic Sources in Google Analytics

What percentage of your website’s traffic comes from Google searches vs social media platforms?  How much traffic comes to your website from paid Google, Facebook, ...

by Jessica Malnik · Apr 10, 2025

How to Improve Your Post Engagement on Facebook Ads
Marketing

How to Improve Your Post Engagement on Facebook Ads

Have you been running Facebook ads but aren’t seeing the engagement you hoped to get from them? It’s possible your ads are reaching lots of ...

by Masooma Memon · Apr 22, 2024

New Integration: Track Your Streaming Video Performance with Vimeo OTT + Databox
Product Updates

New Integration: Track Your Streaming Video Performance with Vimeo OTT + Databox

Hi there, Vimeo OTT users 👋 Today we’re excited to announce our new integration with Vimeo OTT, allowing you to track and visualize the performance ...

by Tamara Omerovic · Jun 26, 2020