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25 Sales Performance Metrics to Track for Maximizing Sales Potential
Sales

25 Sales Performance Metrics to Track for Maximizing Sales Potential

How do you measure your sales team’s performance? Do you just rely on the number of new accounts closed or look at the total increase ...

Saffa Faisal's avatar by Saffa Faisal | May 2, 2024
12 KPIs and Metrics to Include in a Revenue Cycle KPI Dashboard to Measure Success
KPIs & Metrics

12 KPIs and Metrics to Include in a Revenue Cycle KPI Dashboard to Measure Success

How healthy is the revenue cycle of your healthcare practice?  No matter your answer, there is always space for improvement and optimizing inefficiencies. To get ...

Saffa Faisal's avatar by Saffa Faisal | Jul 1, 2025
Stopping Revenue Leaks (w/ Sean Burke, Prometric)
Sales

Stopping Revenue Leaks (w/ Sean Burke, Prometric)

Sean Burke shares 7 areas where companies experience revenue leaks, and how to monitor and address them. How They Move The Needle Sean sees more ...

Jeremiah Rizzo's avatar by Jeremiah Rizzo | Feb 20, 2024
8 Tips for Starting a YouTube Channel
Marketing

8 Tips for Starting a YouTube Channel

More than 122 million people use YouTube daily, spending approximately half an hour per visit on average. It’s no wonder the world’s second most visited ...

Masooma Memon's avatar by Masooma Memon | Jan 22
Understanding the Cost of Advertising on LinkedIn in 2024
Marketing

Understanding the Cost of Advertising on LinkedIn in 2024

Tired of throwing money into LinkedIn ad campaigns without seeing the results you want? As the world’s largest professional network, LinkedIn offers businesses a unique ...

Filip Stojanovic's avatar by Filip Stojanovic | Jul 1, 2025
Drawing Insights From Your Customer’s Journey (w/ Sam Bowley)
Marketing

Drawing Insights From Your Customer’s Journey (w/ Sam Bowley)

Many B2B companies could leverage data-driven insights from their customer lifecycle journey to hone their marketing strategy, improve retention, and increase revenue. The key is ...

Jeremiah Rizzo's avatar by Jeremiah Rizzo | Feb 20, 2024
Growing Your Company’s Newsletter (📈 MTN #11)
Marketing

Growing Your Company’s Newsletter (📈 MTN #11)

In this edition 📊 Featured Benchmark Data (from Benchmark Groups) Email Benchmarks for B2B Median Mailchimp performance for B2B companies (April 2023): Join this group to ...

Jeremiah Rizzo's avatar by Jeremiah Rizzo | Feb 20, 2024
How to Use YouTube for Demand Creation and Product Education in B2B
Marketing

How to Use YouTube for Demand Creation and Product Education in B2B

When we interviewed Tim Soulo, the CMO at Ahrefs, in October 2022, Soulo shared an “aha!” moment with us. After buying a new product, he ...

Melissa King's avatar by Melissa King | Jan 22
Playmaker Spotlight: Aleksej Miloševič, Product Scientist
People & Culture

Playmaker Spotlight: Aleksej Miloševič, Product Scientist

In Playmaker Spotlight, we get up close (and sometimes personal) with one of many of our valuable team members, whose individual contributions shouldn’t be overlooked ...

Masa Sajko's avatar by Masa Sajko | Oct 25, 2023