Latest Posts

Driving Data-Driven Revenue Growth (w/ Roee Hartuv, Winning by Design)
Playbooks

Driving Data-Driven Revenue Growth (w/ Roee Hartuv, Winning by Design)

Want to turn your business into a revenue-generating machine? In this playbook, we’ll explore the “Revenue Architecture” framework, a powerful system to streamline your sales ...

Jeremiah Rizzo's avatar by Jeremiah Rizzo | Jun 30, 2025
How to Use Impression and Click Share Metrics to Scale Your Google Ads Campaigns
KPIs & Metrics

How to Use Impression and Click Share Metrics to Scale Your Google Ads Campaigns

Any Google Ads pay-per-click (PPC) expert understands that a needed skill of their job is the ability to confidently answer the question “is my campaign ...

Andrew Humphrey's avatar by Andrew Humphrey | Jun 2, 2025
8 Client Reporting Best Practices for Agencies and Consultants (with Examples)
Reporting

8 Client Reporting Best Practices for Agencies and Consultants (with Examples)

Frustrated with client reports? Discover 8 expert-backed best practices to simplify reporting, strengthen client relationships, and showcase your value with real-world examples.

Tamara Omerovic's avatar by Tamara Omerovic | Jan 22, 2025
Mastering the OKR Framework: A Guide for SaaS Businesses
Leadership

Mastering the OKR Framework: A Guide for SaaS Businesses

What is the OKR framework? The OKR (Objectives and Key Results) framework is an approach used by companies that sets goals to improve alignment, engagement, ...

Špela Jurič's avatar by Špela Jurič | Feb 11, 2025
Using Intercom for Lifecycle Marketing: Proven SaaS Use-Cases That Drive Results
Marketing

Using Intercom for Lifecycle Marketing: Proven SaaS Use-Cases That Drive Results

It’s time to rethink how you use Intercom. Although Intercom highlights its CS use, the tool is a lifecycle marketing powerhouse—especially for SaaS teams with ...

Aiza Coronado's avatar by Aiza Coronado | Oct 25, 2024
B2B Podcast Marketing: Strategies and Successes from 100+ Brands
Marketing

B2B Podcast Marketing: Strategies and Successes from 100+ Brands

While blogs have reigned supreme as a popular form of content in B2B, more brands are looking into diversifying their formats. Podcasts are gaining traction ...

Melissa King's avatar by Melissa King | Jul 11, 2025
AI Adoption in SMBs: Key Trends, Benefits, and Challenges from 100+ Companies
Market Research

AI Adoption in SMBs: Key Trends, Benefits, and Challenges from 100+ Companies

AI Adoption in SMBs: Key Trends, Benefits, and Challenges from 100+ Companies With larger competitors already using AI to streamline operations and gain a competitive ...

Filip Stojanovic's avatar by Filip Stojanovic | Sep 28, 2025
Know What Social Content Resonates Most With Your Audience (w/ Darien Payton, Antidote)
Playbooks

Know What Social Content Resonates Most With Your Audience (w/ Darien Payton, Antidote)

Ah, the brand social accounts. We all have them, and we all link to them in the footer of our websites. But what are you ...

Jeremiah Rizzo's avatar by Jeremiah Rizzo | Jun 30, 2025
How to Quickly Scale Content Marketing with HubSpot’s AI Tools
Hubspot

How to Quickly Scale Content Marketing with HubSpot’s AI Tools

Producing high-quality content on a consistent basis is no small feat.  Even seasoned content teams struggle to handle the pressure of churning out work that ...

Jen Lombardi's avatar by Jen Lombardi | Oct 16, 2024