Expansion MRR measures the increase in Monthly Recurring Revenue from existing customers due to upsells, cross-sells, or pricing changes. It quantifies the revenue growth generated by expanding relationships with current customers.
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Used to show a simple Metric or to draw attention to one key number.
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To track Expansion MRR using Databox, follow these steps:
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New Business MRR is a metric that measures the monthly recurring revenue generated from new customers or expansions, showing the growth potential of a business.
The Average Revenue Per Account (ARPA) metric is the average monthly revenue generated per customer or account. It helps businesses understand the average value of each customer and their overall revenue potential.
Customer Lifetime Value (CLTV) is a metric that calculates the total revenue a customer is expected to generate over their entire relationship with a business. #CLTV #metric
Customer Churn Rate measures the percentage of customers who cancel or stop subscribing to a product or service over a specific period of time.
Non-Trial Leads is a metric that measures the number of potential customers who have expressed interest in a product or service, but have not yet started a trial.
The Subscribers metric tracks the number of active customers or users that have been billed for a service or product during a specific time period.
Successful Payments is a metric that measures the number of payments that have been successfully processed or completed within a specific time period, indicating the health and stability of the company's revenue stream.
The Paid Invoices metric tracks the total amount of invoices that have been successfully paid by customers.