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ChartMogul Net MRR Churn Rate

Net MRR Churn Rate measures the rate at which recurring revenue is lost due to downgrades, cancellations, and churned customers, accounting for any expansion revenue from upsells or cross-sells.

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Net MRR Churn Rate 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Net MRR Churn Rate"?
Net MRR Churn Rate is a metric that measures the loss of Monthly Recurring Revenue (MRR) due to voluntary and involuntary customer churn, adjusted for expansion MRR. It helps businesses understand the impact of customer churn on their revenue growth by considering both lost revenue and revenue gained from upsells or expansions. A negative net churn rate indicates growth through expansions surpassing revenue lost from churn, while a positive rate suggests a revenue decline due to churn outweighing expansions.
Example: Example: A SaaS company wants to track the rate at which it is losing monthly recurring revenue from churned customers, allowing them to assess the impact of customer churn on their overall revenue.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Net MRR Churn Rate in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Net MRR Churn Rate using Databox, follow these steps:

  1. 1
    Connect ChartMogul that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Net MRR Churn Rate on the Performance screen
  6. 6
    Get Net MRR Churn Rate performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Net MRR Churn Rate
ChartMogul integration with Databox Track Net MRR Churn Rate from ChartMogul in Databox GET STARTED

ChartMogul Net MRR Churn Rate included in Dashboard Templates 1

  • Live view

    ChartMogul Account Overview

    Optimize your subscription business with our ChartMogul Integration Dashboard template. Monitor essential metrics like MRR, Churn Rates, ARR, and more. Make informed decisions backed by data.

    ChartMogul

General

  • Description
    Net MRR Churn Rate measures the rate at which recurring revenue is lost due to downgrades, cancellations, and churned customers, accounting for any expansion revenue from upsells or cross-sells.
  • Date Added
    2023-07-25

Specification

  • Metric Type
    general
  • Dimensional
    No
  • Decimal Digits
    Yes
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from first day of this month 3 years ago midnight to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    Percentage
  • Cumulative Graph
    No
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

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