Improving Performance

Latest Posts

How to Write a Great Financial Report? Tips and Best Practices
Reporting

How to Write a Great Financial Report? Tips and Best Practices

To make informed financial decisions in your company, you first have to be, well, informed. Understanding the financial activity of your company sets the foundation ...

Author's avatar by Filip Stojanovic | Apr 15, 2024
Acquisition Reports In Google Analytics: Everything You Need to Know
Analytics

Acquisition Reports In Google Analytics: Everything You Need to Know

Are you worried that you’ve been wasting your resources on the wrong marketing channels? You’ve been investing your time, people, and money in building a ...

Author's avatar by Stefana Zaric | May 17, 2024
How Can Small Business Owners Leverage Location-Based Marketing? 10 Tips and Examples
Marketing

How Can Small Business Owners Leverage Location-Based Marketing? 10 Tips and Examples

Ever googled ‘plant nurseries near me’ and got a list of highly specific recommendations? Or jumped on to your WordPress dashboard and noticed they typically ...

Author's avatar by Masooma Memon | Feb 18, 2022
10 Digital Marketing Metrics Your Business Pays Too Much Attention To (And Which Ones Actually Matter)
Analytics

10 Digital Marketing Metrics Your Business Pays Too Much Attention To (And Which Ones Actually Matter)

Here’s the thing: there is a bucket load of digital marketing metrics to track but not all of them are uber-useful to monitor. In fact, ...

Author's avatar by Masooma Memon | Apr 6, 2023
How to Write a Monthly Business Report? 5 Report Examples and Templates
Reporting

How to Write a Monthly Business Report? 5 Report Examples and Templates

Monthly business reports are one of the best ways to keep your internal stakeholders in the loop and make sure they are up to date ...

Author's avatar by Filip Stojanovic | Sep 14, 2023
8 Ways to Choose the Right Facebook Ad Objectives for Your Agency or SME
Marketing

8 Ways to Choose the Right Facebook Ad Objectives for Your Agency or SME

Tons of marketers turn to Facebook Ads because of their unmatched reach. Facebook’s potential ad audience runs as high as 2.18 billion people. But, Facebook ...

Author's avatar by Melissa King | Jul 15, 2022
40 Digital Marketing Software Tools Top Agencies Recommend
Agencies

40 Digital Marketing Software Tools Top Agencies Recommend

Is your agency actively evaluating new digital marketing tools to improve performance, systems, and processes? Well, there are more than 8,000 marketing tools to consider. ...

Author's avatar by Tamara Omerovic | May 2, 2024
Ecommerce Analytics 101: How to Drive More Online Sales With Data
Analytics

Ecommerce Analytics 101: How to Drive More Online Sales With Data

Ever wondered why a hot-selling product on your store suddenly lost traction? Or how your customers are actually finding you online? Or how easily can ...

Author's avatar by Masooma Memon | Nov 24, 2022
4 Things You Can Learn About Your Brand’s Strength by Analyzing Direct Traffic in Google Analytics
Analytics

4 Things You Can Learn About Your Brand’s Strength by Analyzing Direct Traffic in Google Analytics

If you have ever tried to measure word-of-mouth traffic, you know how frustrating it can be.  You have a sneaky sense that your recent podcast ...

Author's avatar by Jessica Malnik | May 12, 2023
Google Adwords Call Reports: How to Monitor Call Conversion Tracking with Google Adwords
Analytics

Google Adwords Call Reports: How to Monitor Call Conversion Tracking with Google Adwords

Did you know that phone calls are responsible for more than 40% of all search-related conversions? Not only that, the majority of eCommerce businesses nowadays ...

Author's avatar by Filip Stojanovic | Feb 7, 2022
How Healthy is Your Sales Pipeline? 8 Strategies to Make It Stronger
Sales

How Healthy is Your Sales Pipeline? 8 Strategies to Make It Stronger

Bigger isn’t always better when it comes to your sales pipeline.  In fact, many SDRs, AEs, and sales managers alike conflate having a big sales ...

Author's avatar by Jessica Malnik | Apr 9, 2024
How to Present Qualitative Data in a Business Report? A Step-By-Step Guide
Reporting

How to Present Qualitative Data in a Business Report? A Step-By-Step Guide

Reporting can be as difficult and time-consuming as it is necessary. The larger an organization is, the more time is spent on reporting. On top ...

Author's avatar by Davor Štefanović | Apr 6, 2023
Subscribe to our newsletter, Move the Needle

Join 77,800+ leaders who are learning how to make data a competitive advantage.