Improving Performance

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10 Best HubSpot Marketing Features Marketers Rely On in 2025
Marketing

10 Best HubSpot Marketing Features Marketers Rely On in 2025

HubSpot Marketing Hub continues to dominate as a marketer’s ultimate CRM platform in 2025, offering innovative tools and integrations that simplify complex workflows. With 50+ ...

Author's avatar by Filip Stojanovic | Dec 1, 2024
Dear Databox: How to Use TikTok Ads for B2B Demand Generation?
Marketing

Dear Databox: How to Use TikTok Ads for B2B Demand Generation?

Cost-per-click (CPC) depends on many factors that are at times beyond your control, like the competition or overall state within the industry. But sometimes—it’s a ...

Author's avatar by Stefana Zaric | Mar 15, 2024
Finding Your Best Customers (w/ Mary Keough)
Metrics & Chill Podcast

Finding Your Best Customers (w/ Mary Keough)

You probably have a niche group of customers who love your product or service. Mary shares how to identify who they are, and how to ...

Author's avatar by Jeremiah Rizzo | Feb 20, 2024
Fix Your Churn With This Framework (📈 MTN #17)
Move The Needle

Fix Your Churn With This Framework (📈 MTN #17)

In this edition 📊 Featured Benchmark Data (from Benchmark Groups) Churn benchmarks for B2B companies Median performance in July 2023: Join this group to see more ...

Author's avatar by Jeremiah Rizzo | Feb 20, 2024
15 Tips for Writing YouTube Video Titles That Drive Views
Content Marketing

15 Tips for Writing YouTube Video Titles That Drive Views

Did you know there are more than 500 hours of videos uploaded to YouTube every minute?  With so much new content on the platform, getting your ...

Author's avatar by Filip Stojanovic | Aug 15, 2023
8 Best Ways to Use Facebook Lead Ads to Grow Your Business
Marketing

8 Best Ways to Use Facebook Lead Ads to Grow Your Business

With the rise of TikTok and Snapchat, one would imagine that Facebook has lost its charm – especially for advertisers.  However, this is far from ...

Author's avatar by Saffa Faisal | Jul 25, 2024
7 Ways to Use B2B Intent Data to Boost Your Marketing Strategy
Marketing

7 Ways to Use B2B Intent Data to Boost Your Marketing Strategy

Data about your buyers’ intention to purchase is key to better marketing. After all, the better you know the buyer intent of your prospects, the ...

Author's avatar by Masooma Memon | Jun 26, 2024
5 Customer Onboarding Metrics Every SaaS Should Monitor
Analytics

5 Customer Onboarding Metrics Every SaaS Should Monitor

Have you ever signed up for a SaaS app only to spend 5 minutes digging around and abandoning it because the UX is confusing and ...

Author's avatar by Jessica Malnik | May 16, 2024
42 SEO Statistics Marketing Experts Should Be Aware of to Boost Rankings in 2023
Analytics

42 SEO Statistics Marketing Experts Should Be Aware of to Boost Rankings in 2023

Over 5 million searches happening on Google every minute.  Over 200 ranking factors that Google uses when offering answers to a search query. Dozens and ...

Author's avatar by Nevena Rudan | Aug 16, 2024
19 Email Marketing Statistics That Will Help Marketers Maximize Their ROI in 2023
Marketing

19 Email Marketing Statistics That Will Help Marketers Maximize Their ROI in 2023

The email marketing market is pretty damn big.  How big exactly?  In 2020, the global email marketing market was valued at 7.5 billion US dollars. ...

Author's avatar by Nevena Rudan | Aug 6, 2023
Video Ads vs. Image Ads: Which Drive More Engagement on Facebook?
Social Media

Video Ads vs. Image Ads: Which Drive More Engagement on Facebook?

You’ve been here before: You’re up late at night, working on the perfect Facebook ad. You’ve researched the target audience, honed the copy to perfection, ...

Author's avatar by Davor Štefanović | May 29, 2024
A better way to do marketing & sales (📈 MTN #16)
Move The Needle

A better way to do marketing & sales (📈 MTN #16)

In this edition 📊 Featured Benchmark Data (from Benchmark Groups) HubSpot benchmarks for top performers (w/ SmartBug) Median performance in June 2023: Join this group to see ...

Author's avatar by Jeremiah Rizzo | Feb 20, 2024
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