Google Analytics: Website Measurement Plan

by MashMetrics

The Website Measurement Plan Template utilizes a standardized framework to quickly measure the awareness of your website, engagement of users, conversion success and loyalty metrics.

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Google Analytics: Website Measurement Plan

Used one-click connectors:

Google Analytics

If you don’t use Google Analytics, we can pull data from 50+ cloud data sources. And you can push your own data too (API Docs).

This Template organizes key performance metrics by the average customer journey

Where are you attracting quality visitors?
Does your site engage those attracted visitors?
Are engaged visitors turning into paying customers?
How often do paying customers come back?

Key Metrics

New Users, Returning Users
Overall Conversion Rate, eCommerce Conversion Rate
Sessions, Bounce Rate, Revenue

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Google Analytics: Website Measurement Plan

Used one-click connectors:

This Template organizes key performance metrics by the average customer journey

Key Metrics

Related dashboard templates

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