Google Analytics (Website Measurement Plan) Dashboard Template

Template created by MashMetrics MashMetrics
Use this clear, intuitive, and customizable Google Analytics (Website Measurement Plan) Dashboard Template to measure your website’s visibility and awareness, user engagement, conversion success, and loyalty metrics.

Uses one-click integrations:

  • Google Analytics Google Analytics

If you don’t use Google Analytics, you can pull data from any of our 70+ one-click, native integrations or from spreadsheets, databases and other APIs.

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What you’ll learn from this Google Analytics (Website Measurement Plan) Dashboard Template:

By connecting your Google Analytics account, you’ll learn:

  • How often do paying customers come back? Track, analyze, and visualize the number of return visits to your site from loyal, repeat customers during a given time period. Keeping track of your return visitors’ data is a great way to gauge audience loyalty. You’re more likely to get more email subscribers, repurchases, and referrals when you nurture your relationships with your loyal customers.
  • What percentage of my eCommerce site’s traffic is converting? See what percentage of your ecommerce site traffic completes a desired action (purchased an item, email signup, etc.) within a given time frame. If visitors are not converting into customers, it is crucial to darn why, as it might be due to limited payment options, unqualified leads, prices might be too high, etc.
  • How much revenue did we generate last month? View the total amount of money you generated from selling your product(s) and/or providing services to your customers and clients within a specified time period (includes discounts and deductions).
  • How do I check my eCommerce site’s bounce rate? Find out what percentage of your site visitors leave after viewing only a single page and without interacting further with the rest of the site within a given time frame.
  • Are engaged visitors turning into paying customers? Monitor how many visitors to your website actively engage with your content and eventually convert, i.e., complete the desired action during a time period. Understanding what percentage of your most engaged users are taking some desired action is a great way to determine if your marketing efforts are paying off or if your website needs to be better optimized for conversions.
  • What percentage of my site traffic is new visitors? See how many people visiting your website daily are first-time visitors. It is important to track this data as it is an indicator of your content’s success and the overall effectiveness of your marketing efforts in generating new traffic, leads, and ultimately conversions.

Pull additional data using our deep integration with Google Analytics.

What else can you track and visualize with our deep integration with Google Analytics? When it comes to attributing your to traffic and conversions, almost anything:

  • Website traffic and conversions
  • Traffic and lead demographics
  • Social media engagement
  • Paid advertising
  • Landing page performance
  • Campaign performance using custom events

There are numerous metrics and metric combinations you can track using Google Analytics. In Databox, you can quickly visualize 100s of Google Analytics metrics in various ways.

Read more about Databox’s Google Analytics integration.

Google Analytics Google Analytics metrics included in this template
  • Bounce Rate

    Percentage of Single-Page Sessions in which there was no Interaction with the Page during specified Date Range. A bounced Session has a duration of 0 seconds.

  • Loyalty Metric - Return Users (QB)

  • Ecommerce Conversion Rate

    Percentage of Sessions that resulted in an Ecommerce Transaction during specified Date Range.

  • Goal Conversion Rate

    Sum of all individual Goal Conversion Rates during specified Date Range.

  • Revenue

    Revenue from Web Ecommerce or In-app Transactions during specified Date Range. Depending on your implementation, this can include Tax and Shipping.

  • New Users

    Number of First-time Users during specified Date Range.

  • Sessions

    Number of Sessions during specified Date Range. A session is the period time a user is actively engaged with your website, app, etc.

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Explore all of Databox’s functionalities:

Customize this dashboard with Databox

Sometimes, you’ll want to dive deeper into performance. When you need to customize this template (or any other dashboard) to include different metrics, add metrics from different sources, etc., you can do so by using Databox’s Dashboard Designer.

The Designer allows you to easily drag-and-drop metrics and visualizations from any data source right into your dashboard.

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