The Media Views by Campaign metric tracks how many times your ad's media (such as a video) has been viewed within a specific campaign.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Media Views by Campaign using Databox, follow these steps:
Tweet Engagements is a metric that measures the total number of interactions received by a tweet, including clicks, retweets, likes, and replies.
Impressions by Campaign is a metric that shows how many times an ad was displayed to a user on Twitter, grouped by campaign. It indicates the total reach of each campaign and helps advertisers understand the exposure of their ads.
Retweets by Campaign metric is a measure of the number of retweets generated by a Twitter Ads campaign. It helps gauge campaign's reach, impact and audience engagement.
Replies metric measures the number of replies to a promoted tweet, which can help gauge the engagement and conversation generated by an ad.
The Replies by Campaign metric measures the number of direct responses to tweets in a specific campaign. It helps evaluate the engagement and effectiveness of the campaign in generating conversation and interest among Twitter users.
Clicks by Campaign metric measures the total number of clicks on ads within a specific campaign, indicating the effectiveness of the ad in generating user interest.
The App Clicks by Campaign metric measures the number of clicks on ads that lead to downloads or installs of the advertised app, segmented by campaign. It helps advertisers track the effectiveness of their campaigns in driving app installations.
The Video Played 75% by Campaign metric measures the number of times a video ad was played at least 75% of its total length, providing insights into ad engagement and the potential effectiveness of the campaign.