Video Completions by Campaign metric measures the number of times a video advertisement was watched to the end, across all campaigns run on Twitter Ads.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Video Completions by Campaign using Databox, follow these steps:
Tweet Engagements by Campaign metric measures the total number of user engagements on branded tweets within a specific campaign, including likes, retweets, replies, and follows. #TwitterAds #SocialMediaMetrics
Retweets metric measures how many times people share your tweet on their own profile, increasing your reach and visibility on Twitter.
Replies metric measures the number of replies to a promoted tweet, which can help gauge the engagement and conversation generated by an ad.
Follows is a Twitter Ads metric that measures the total number of accounts that have followed your Twitter account after seeing your ad.
Clicks by Campaign metric measures the total number of clicks on ads within a specific campaign, indicating the effectiveness of the ad in generating user interest.
The Video Played 25% by Campaign metric measures the number of times a video ad is played for at least 25% of its total length, indicating initial interest from viewers.
The Video Played 75% by Campaign metric measures the number of times a video ad was played at least 75% of its total length, providing insights into ad engagement and the potential effectiveness of the campaign.
Media Engagements by Campaign metric measures the number of clicks on media content, including video views, photo views, and hashtag clicks, generated by a specific ad campaign.