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X (Twitter) Ads Video Completions by Campaign

Video Completions by Campaign metric measures the number of times a video advertisement was watched to the end, across all campaigns run on Twitter Ads.

With Databox you can track all your metrics from various data sources in one place.

Video Completions by Campaign 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Video Completions by Campaign"?
Video Completions by Campaign is a metric that tracks the number of times a video ad was played to completion by users who viewed it and is specific to a particular ad campaign. The metric indicates the effectiveness of the ad campaign in engaging the audience and inducing them to watch the entire video ad. It also provides insights into the video content and its relevance to the target audience. High video completion rates suggest that the ad resonated well with the audience and achieved the campaign's objectives. The metric can help advertisers optimize their ad campaigns by identifying and capitalizing on successful strategies, such as video length, content, and messaging.
Example: The Video Completions by Campaign metric helped our client track which of their ad campaigns generated the most video views and audience engagement, guiding them to allocate their advertising budget accordingly.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Video Completions by Campaign in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Video Completions by Campaign using Databox, follow these steps:

  1. 1
    Connect X (Twitter) Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Video Completions by Campaign on the Performance screen
  6. 6
    Get Video Completions by Campaign performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Video Completions by Campaign
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

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X (Twitter) Ads integration with Databox Track Video Completions by Campaign from X (Twitter) Ads in Databox GET STARTED

General

  • Description
    Video Completions by Campaign metric measures the number of times a video advertisement was watched to the end, across all campaigns run on Twitter Ads.
  • Category
    Advertising

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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