Video Completions by Campaign metric measures the number of times a video advertisement was watched to the end, across all campaigns run on Twitter Ads.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Video Completions by Campaign using Databox, follow these steps:
Replies metric measures the number of replies to a promoted tweet, which can help gauge the engagement and conversation generated by an ad.
Likes by Campaign is a metric that measures the total number of likes received across all tweets in a specific Twitter Ads campaign. It helps marketers gauge overall engagement and understand which campaigns are resonating with their target audience.
Follows is a Twitter Ads metric that measures the total number of accounts that have followed your Twitter account after seeing your ad.
Card Engagements by Campaign is a metric that measures the number of times people engage with Twitter cards in a specific campaign. This includes link clicks, retweets, favorites, and other interactions with the card.
The Video Played 50% by Campaign metric measures the number of times that a video ad has been played at least 50% of its total length as a result of a specific ad campaign.
The Video Played 75% by Campaign metric measures the number of times a video ad was played at least 75% of its total length, providing insights into ad engagement and the potential effectiveness of the campaign.
The Video Starts by Campaign metric measures the total number of times a video ad has started playing across all campaigns. It helps to gauge the overall reach and engagement of video ads on Twitter.
The Media Views by Campaign metric tracks how many times your ad's media (such as a video) has been viewed within a specific campaign.