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X (Twitter) Ads App Clicks by Campaign

The App Clicks by Campaign metric measures the number of clicks on ads that lead to downloads or installs of the advertised app, segmented by campaign. It helps advertisers track the effectiveness of their campaigns in driving app installations.

With Databox you can track all your metrics from various data sources in one place.

App Clicks by Campaign 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "App Clicks by Campaign"?
The App Clicks by Campaign metric in TwitterAds refers to the number of clicks on app-related ad units within a specific campaign. This metric helps advertisers understand how many users clicked on ads that directed them to the app store or initiated an app download. This information helps advertisers measure the effectiveness of their campaigns and optimize their targeting to drive app installs.
Example: A travel agency uses App Clicks by Campaign to measure the performance of their mobile app install campaigns for a specific destination package.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track App Clicks by Campaign in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track App Clicks by Campaign using Databox, follow these steps:

  1. 1
    Connect X (Twitter) Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put App Clicks by Campaign on the Performance screen
  6. 6
    Get App Clicks by Campaign performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of App Clicks by Campaign
X (Twitter) Ads integration with Databox Track App Clicks by Campaign from X (Twitter) Ads in Databox GET STARTED

Basics

  • Description
    The App Clicks by Campaign metric measures the number of clicks on ads that lead to downloads or installs of the advertised app, segmented by campaign. It helps advertisers track the effectiveness of their campaigns in driving app installations.
  • Category
    Advertising
  • Cumulative Support
    Yes
  • Units
    No
  • Granularities
    daily, weekly, monthly, quarterly, yearly, allTime
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://ads-api.twitter.com/12/stats/jobs/accounts/{account_id}

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