The Link Clicks by Campaign metric measures the number of times users clicked on a link within a specific ad campaign on Twitter. It helps to determine the effectiveness of the campaign's messaging and targeting in driving traffic to a website or landing page.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Link Clicks by Campaign using Databox, follow these steps:
Tweet Engagements is a metric that measures the total number of interactions received by a tweet, including clicks, retweets, likes, and replies.
Impressions represent the number of times a Twitter user sees a specific tweet or ad on their timeline or search results page. It includes both organic and paid views.
Retweets by Campaign metric is a measure of the number of retweets generated by a Twitter Ads campaign. It helps gauge campaign's reach, impact and audience engagement.
Card Engagements by Campaign is a metric that measures the number of times people engage with Twitter cards in a specific campaign. This includes link clicks, retweets, favorites, and other interactions with the card.
Clicks by Campaign metric measures the total number of clicks on ads within a specific campaign, indicating the effectiveness of the ad in generating user interest.
The Video Played 50% by Campaign metric measures the number of times that a video ad has been played at least 50% of its total length as a result of a specific ad campaign.
The Video Played 75% by Campaign metric measures the number of times a video ad was played at least 75% of its total length, providing insights into ad engagement and the potential effectiveness of the campaign.
The Media Views by Campaign metric tracks how many times your ad's media (such as a video) has been viewed within a specific campaign.