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X (Twitter) Ads Card Engagements by Campaign

Card Engagements by Campaign is a metric that measures the number of times people engage with Twitter cards in a specific campaign. This includes link clicks, retweets, favorites, and other interactions with the card.

With Databox you can track all your metrics from various data sources in one place.

Card Engagements by Campaign 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Card Engagements by Campaign"?
Card Engagements by Campaign is a Twitter Ads metric that measures the number of clicks, retweets, likes, follows, and other engagements on a specific card or creative within a campaign. This metric helps to evaluate the effectiveness of the campaign creative and identify which cards or creatives are resonating with the target audience. Optimizing the campaign based on this metric can increase engagement rates and ultimately drive better campaign performance.
Example: Card Engagements by Campaign metric can help determine which types of ad cards perform the best in driving user engagement and can be used to optimize campaigns accordingly. #TwitterAds

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Card Engagements by Campaign in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Card Engagements by Campaign using Databox, follow these steps:

  1. 1
    Connect X (Twitter) Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Card Engagements by Campaign on the Performance screen
  6. 6
    Get Card Engagements by Campaign performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Card Engagements by Campaign
Goals

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Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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X (Twitter) Ads integration with Databox Track Card Engagements by Campaign from X (Twitter) Ads in Databox GET STARTED

General

  • Description
    Card Engagements by Campaign is a metric that measures the number of times people engage with Twitter cards in a specific campaign. This includes link clicks, retweets, favorites, and other interactions with the card.
  • Category
    Advertising

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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