Paid Likes by Ad metric measures the number of likes generated for a TikTok ad that was promoted via paid advertising. This metric is useful in determining the ad's engagement level and popularity among the audience, helping advertisers to optimize their ad campaigns.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Paid Likes by Ad using Databox, follow these steps:
Total Cost by Ad Group is the sum of all costs incurred on a specific ad group, including ad spend and any additional fees. It helps track campaign performance and optimize budget allocation.
CPC (Cost Per Click) is a metric that measures the cost an advertiser pays each time a user clicks on their ad on TikTok. It is calculated by dividing the total cost of the ad by the number of clicks received.
"Clicks by Ad" is a metric that measures the number of times users have clicked on a specific ad within a given time frame. It helps quantify the ad's effectiveness in driving user engagement and can help optimize ad placements.
The Result by Ad Group metric shows the performance of a specific ad group in terms of the desired action taken by the audience, such as clicks, installs, or purchases. This metric helps to measure the effectiveness of each ad group and optimize future campaigns accordingly.
Result Rate is a metric that measures the percentage of times your ad resulted in a desired outcome, such as clicks or app installs, compared to the number of times it was shown.
The Real-time Conversions by Campaign metric allows you to view the number of conversions generated by a specific campaign in real-time, enabling you to make informed adjustments to your ads and target audience for optimal results.
The Real-time Cost Per Result by Ad Group metric measures the cost per desired action taken by users on your ads in real-time, at the ad group level, allowing you to quickly adjust budgets and targeting for optimal performance.
The Paid Followers by Campaign metric measures the number of new followers gained through paid campaigns. It helps track the effectiveness of campaigns in increasing brand awareness and driving user engagement on TikTok.