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TikTok Ads
Paid Profile Visits by Ad Group
Paid Profile Visits by Ad Group is a metric that measures the number of visits to a TikTok profile that resulted from a specific ad group's paid advertising efforts. It helps understand the effectiveness of each ad group's targeting and messaging in driving profile visits.
With Databox you can track all your metrics from various data sources in one place.
- About
- Technical Details
What is "Paid Profile Visits by Ad Group"?
The Paid Profile Visits by Ad Group metric measures the number of visits to a TikTok profile that resulted from a specific ad group within a paid advertising campaign. This metric helps advertisers understand how well their ads are driving traffic to their TikTok profile. By monitoring this metric, advertisers can identify which ad groups are most effective in driving profile visits and make data-driven decisions about optimizing their campaigns for better performance. Ultimately, improving Paid Profile Visits by Ad Group can result in increased brand awareness, engagement, and ultimately conversions.
Example: An e-commerce company uses Paid Profile Visits by Ad Group metric to gauge the effectiveness of their ad campaigns in driving traffic to their Instagram profile, resulting in increased sales.
Visualizations
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Bar and Line Chart
Used to show comparisons between values.
How to track Paid Profile Visits by Ad Group in Databox?
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Paid Profile Visits by Ad Group using Databox, follow these steps:
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1Connect TikTok Ads that contains the metric you want to track
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2Select the metric you want to track from the list of available metrics
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3Drag and drop the selected metric onto your dashboard
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4Watch your dashboard populate in seconds
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5Put Paid Profile Visits by Ad Group on the Performance screen
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6Get Paid Profile Visits by Ad Group performance daily with Scorecards or as a weekly digest
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7Set Goals to track and improve performance of Paid Profile Visits by Ad Group
GoalsSet Goals to track and improve your performance
ScorecardsGet your daily progress every morning with Scorecards
Metric DigestReceive detailed weekly performance updates
Metric BuilderBuilt your own custom metrics with Metric Builder
Data CalculationsSet Goals to track and improve your performance
Performance ScreenGet instant insights into your top-performing metrics
General
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DescriptionPaid Profile Visits by Ad Group is a metric that measures the number of visits to a TikTok profile that resulted from a specific ad group's paid advertising efforts. It helps understand the effectiveness of each ad group's targeting and messaging in driving profile visits.
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CategoryAdvertising
Specification
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Metric Typegeneral
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DimensionalYes
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Decimal DigitsNo
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Currency UnitsNo
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GranularitiesDaily, weekly, monthly, yearly, quarterly and all-time.
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Custom Relative PeriodsYes
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Data AvailabilityAt sync, it ranges from 36 months ago to now.
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Retroactive Data UpdatesNewly synced data is merged with existing data, replacing values for matching periods.
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Future Data AvailableNo
Visualization
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Cumulative GraphYes
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Favorable Trendincreasing
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Media CreativesNo
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ForecastsYes
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BenchmarksNo
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