The percentage of times people saw your ad and performed a click (all) during the specified Date Range split up by Ads.
With Databox you can track all your metrics from various data sources in one place.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track CTR (All) by Ad using Databox, follow these steps:
Impressions refer to the number of times an ad was displayed to users on TikTok. It is a crucial metric as it indicates the reach and visibility of the ad to potential customers.
Click-through rate (CTR) measures the number of clicks an ad receives divided by the number of times the ad is shown. It is a crucial metric to determine the effectiveness of an ad campaign.
Cost per 1,000 people reached by ad group is a metric that measures the cost-effective way of reaching a thousand people through an ad campaign on TikTok. It helps to optimize ad budget by evaluating the cost per 1,000 impressions in an ad group.
CPA by Campaign is a metric that measures the cost-per-acquisition of a TikTokAds campaign. It calculates the total cost of the campaign and divides it by the number of desired actions completed (such as app installs or website purchases), determining the cost for each conversion.
CVR or Conversion Rate is the percentage of users who take a desired action after seeing an ad. It serves as a measure of ad effectiveness and helps in optimizing ad campaigns to increase conversions.
Real-time CPA by Ad Group is a metric that shows the cost per action (CPA) of each ad group in real-time. It helps to evaluate the performance of individual ad groups and make necessary adjustments to optimize ad spend and improve conversion rates.
Paid Likes by Ad Group is a metric that measures the total number of likes that a particular ad group has received through paid advertising efforts on TikTok. It helps to track engagement and audience reactions to specific ad groups and optimize social media advertising strategies accordingly.
Paid Shares is a metric that measures the number of times users share your TikTok ad with their network after being incentivized or paid to do so. It helps you gauge the effectiveness of your influencer marketing campaigns.