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TikTok Ads Paid Profile Visit Rate

Paid Profile Visit Rate measures the number of times a TikTok user visited a brand's profile page after seeing an ad. This metric helps gauge the effectiveness of ad targeting and creative in driving user engagement with a brand.

With Databox you can track all your metrics from various data sources in one place.

Paid Profile Visit Rate 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Paid Profile Visit Rate"?
Paid Profile Visit Rate is a TikTok Ads metric that measures the number of paid ad clicks that result in users visiting your profile. This metric is important because it helps to assess the effectiveness of your ads in attracting users to your profile. By tracking the Paid Profile Visit Rate, advertisers can adjust their ad targeting or creative to ensure that they are reaching the right audience and encouraging engagement with their brand. Ultimately, a high Paid Profile Visit Rate means that users are interested in your brand and are taking steps to learn more about it, which can lead to increased conversions and sales.
Example: A beauty brand found that using the Paid Profile Visit Rate metric helped them measure the effectiveness of their TikTok ads in driving traffic to their profile and ultimately increasing sales.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Paid Profile Visit Rate in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Paid Profile Visit Rate using Databox, follow these steps:

  1. 1
    Connect TikTok Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Paid Profile Visit Rate on the Performance screen
  6. 6
    Get Paid Profile Visit Rate performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Paid Profile Visit Rate
TikTok Ads integration with Databox Track Paid Profile Visit Rate from TikTok Ads in Databox GET STARTED

Basics

  • Description
    Paid Profile Visit Rate measures the number of times a TikTok user visited a brand's profile page after seeing an ad. This metric helps gauge the effectiveness of ad targeting and creative in driving user engagement with a brand.
  • Category
    Advertising
  • Default Format
    Percentage
  • Cumulative Support
    No
  • Units
    No
  • Granularities
    daily, weekly, monthly, yearly, quarterly, allTime
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    Yes
  • Media Support
    No
  • Dimension
    N/A
  • Metric Type
    general Learn more
  • API Endpoint
    https://business-api.tiktok.com/open_api/v1.3/report/integrated/get

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