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TikTok Ads Reach by Ad Group

Reach by Ad Group is a metric that indicates the total number of unique TikTok users who have seen an ad within a particular ad group during a specified time period. It helps measure the effectiveness of targeting and ad delivery strategies.

With Databox you can track all your metrics from various data sources in one place.

Reach by Ad Group 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Reach by Ad Group"?
The Reach by Ad Group metric in TikTokAds measures the total number of unique users who have viewed an ad within a particular ad group. This metric provides insights into the effectiveness of ad targeting within a specific group and helps advertisers understand how many people are reached by their ads. By using this metric, advertisers can optimize their ad strategies to maximize reach and engagement with their target audiences.
Example: A cosmetics brand used the Reach by Ad Group metric to track which of their ad groups reached the largest audience and optimized their campaign for higher reach in future.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Reach by Ad Group in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Reach by Ad Group using Databox, follow these steps:

  1. 1
    Connect TikTok Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Reach by Ad Group on the Performance screen
  6. 6
    Get Reach by Ad Group performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Reach by Ad Group
TikTok Ads integration with Databox Track Reach by Ad Group from TikTok Ads in Databox GET STARTED

Basics

  • Description
    Reach by Ad Group is a metric that indicates the total number of unique TikTok users who have seen an ad within a particular ad group during a specified time period. It helps measure the effectiveness of targeting and ad delivery strategies.
  • Category
    Advertising
  • Cumulative Support
    No
  • Units
    No
  • Granularities
    daily, weekly, monthly, yearly, quarterly, allTime
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://business-api.tiktok.com/open_api/v1.3/report/integrated/get

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