The Real-time Cost Per Result by Ad Group metric measures the cost per desired action taken by users on your ads in real-time, at the ad group level, allowing you to quickly adjust budgets and targeting for optimal performance.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Real-time Result by Ad using Databox, follow these steps:
The Result Rate metric in TikTokAds measures the percentage of times an ad resulted in a specific action, such as clicks or app downloads, out of the total number of times the ad was shown. It indicates the effectiveness of the ad in driving desired outcomes and can help optimize campaign performance.
Real-time Conversions is a metric used in TikTokAds that measures the number of conversions (e.g. purchases, sign-ups) that occurred within a specified time frame after a user interacted with an ad on the platform. It provides advertisers with insight into how effective their ads are in driving immediate results.
Real-time CPA (Cost per Acquisition) is a performance metric that calculates the average cost of acquiring a user who takes a specific action, such as making a purchase or filling out a form, in real-time.
Paid Followers by Ad Group is a metric that measures the number of new followers gained through paid advertising campaigns, broken down by ad group.
The Paid Likes by Campaign metric is a measure of the number of times users "liked" a TikTok ad within a specific campaign, which was achieved through paid promotion. It indicates how engaging an ad is to the target audience and can inform future ad strategies.
Paid Comments by Ad Group is a TikTokAds metric that measures the total number of comments generated on ads within a specific ad group, which were paid for as part of a campaign. This metric reveals how engaging an ad group is, helping marketers determine which ads are resonating with audiences.
Paid Shares by Ad is a TikTokAds metric that measures the number of times users shared an ad and the corresponding cost. It helps gauge the effectiveness of ad content in encouraging sharing.
Paid Profile Visits by Ad Group is a metric that measures the number of visits to a TikTok profile that resulted from a specific ad group's paid advertising efforts. It helps understand the effectiveness of each ad group's targeting and messaging in driving profile visits.