The Real-time Cost Per Result by Ad Group metric measures the cost per desired action taken by users on your ads in real-time, at the ad group level, allowing you to quickly adjust budgets and targeting for optimal performance.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Real-time Result by Ad using Databox, follow these steps:
The Impressions by Ad Group metric refers to the total number of times an ad within a specific ad group was shown to TikTok users, regardless of whether or not they interacted with it. It helps advertisers track the reach of their ads and determine their overall impact.
The percentage of times people saw your ad and performed a click (all) during the specified Date Range split up by Ads.
CTR by Ad Group is a measure of how many clicks your ad received relative to the number of times it was shown in each of your ad groups. It helps you understand which ad groups are performing well and which ones need improvement.
Frequency by Campaign measures the average number of times a viewer has seen an ad within a specific campaign, indicating how often the ad is being shown to the same audience, helping evaluate the relevance and effectiveness of an ad.
Real-time Conversions is a metric used in TikTokAds that measures the number of conversions (e.g. purchases, sign-ups) that occurred within a specified time frame after a user interacted with an ad on the platform. It provides advertisers with insight into how effective their ads are in driving immediate results.
Real-time Conversions by Ad is a metric that shows the number of conversions that have happened as a result of your TikTokAds campaign in real-time, allowing you to measure and optimize the effectiveness of your ads.
Paid Shares by Ad is a TikTokAds metric that measures the number of times users shared an ad and the corresponding cost. It helps gauge the effectiveness of ad content in encouraging sharing.
Paid Profile Visit Rate by Ad Group measures the percentage of users who visit a profile after clicking on a paid ad. It helps evaluate ad effectiveness in directing users to a profile.