Key Conversion Rate by Campaign shows the rate of key conversions within each campaign. This breakdown helps identify which campaigns are most effective at driving valuable user actions. By analyzing conversion rates at the campaign level, advertisers can optimize their budget allocation and campaign strategies to maximize overall conversion performance.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Key Conversion Rate by Campaign using Databox, follow these steps:
Impressions by Campaign tracks the total number of times ads within each campaign are shown to Reddit users, providing comprehensive visibility data across different marketing initiatives. This metric helps identify which campaign strategies achieve the broadest reach and exposure to your target audience. Understanding impression distribution across campaigns enables better optimization of budget allocation and targeting approaches for maximum visibility.
Video Completion Rate by Keyword analyzes the percentage of users who watched video ads to completion when targeted by specific keywords, providing insights into which search terms attract the most engaged video viewers. This metric helps identify keywords that not only drive initial views but also maintain viewer attention throughout the entire video duration. Understanding completion rates by keyword enables advertisers to optimize their keyword targeting strategy to reach audiences most likely to consume video content completely.
Video Starts by Community tracks the number of video ad starts within specific Reddit communities or subreddits, showing how different audience segments engage with video content. This metric helps identify which communities provide the most receptive audiences for video advertising and have the highest propensity to begin watching video ads. Understanding video start performance by community enables better targeting decisions and helps optimize video content for specific Reddit audience segments.
Video View Rate measures the percentage of impressions that result in video views on Reddit ads, providing a key metric for video ad performance. This metric helps advertisers understand how effectively their video content captures audience attention and drives engagement across different placements and formats. By tracking view rates, advertisers can optimize their video strategy, targeting, and creative approach to maximize viewer engagement and campaign effectiveness.
Video Fully Viewable Impressions by Campaign tracks the number of fully viewable video impressions within each campaign. This metric helps advertisers understand which campaigns are achieving optimal video ad visibility and engagement potential. By analyzing campaign-level viewability data, marketers can identify and replicate successful placement strategies across their advertising initiatives.
Video Fully Viewable Impressions by Ad Group tracks the number of fully viewable video impressions within each ad group. This metric helps advertisers understand which audience segments and targeting combinations achieve optimal video ad visibility. By analyzing ad group-level viewability data, marketers can identify successful targeting strategies and optimize their ad group structure for maximum engagement.
Key Conversion Clicks by Community tracks the number of key conversions from clicks within specific Reddit communities. This metric helps advertisers identify which subreddits are most effective at driving valuable user actions after ad clicks. By analyzing conversion performance at the community level, marketers can optimize their targeting and content strategy to maximize conversion rates within the most relevant subreddits.
Key Conversion ECPA by Campaign shows the effective cost per acquisition for key conversions within each campaign. This metric helps advertisers identify which campaigns are most cost-efficient at driving valuable conversions. By analyzing ECPA at the campaign level, marketers can optimize budget allocation and targeting strategies to reduce acquisition costs while maintaining conversion quality.