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Pinterest Ads Reach by Ad

Reach by Ad measures the number of unique people who saw your ad at least once. It is the total audience reached by your ad campaign across different channels.

With Databox you can track all your metrics from various data sources in one place.

Reach by Ad 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Reach by Ad"?
Reach by Ad is a metric that measures the unique number of Pinterest users who saw your ad at least once. It helps you understand how many people you are able to reach with your advertising campaign, allowing you to gauge the effectiveness of your ad in terms of brand awareness and potential customer engagement.
Example: For a new skincare brand targeting women aged 25-40, Reach by Ad metric measures how many unique Pinterest users saw their ad promoting a new anti-aging serum during a one-week campaign.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Reach by Ad in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Reach by Ad using Databox, follow these steps:

  1. 1
    Connect Pinterest Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Reach by Ad on the Performance screen
  6. 6
    Get Reach by Ad performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Reach by Ad
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

Get instant insights into your top-performing metrics
Pinterest Ads integration with Databox Track Reach by Ad from Pinterest Ads in Databox GET STARTED

General

  • Description
    Reach by Ad measures the number of unique people who saw your ad at least once. It is the total audience reached by your ad campaign across different channels.

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Hourly, daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 90 days ago midnight to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    Yes
  • Forecasts
    Yes
  • Benchmarks
    No

Related Metrics

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