CTR by Ad Group is a metric in BingAds that measures the ratio of clicks to impressions for each ad group. It helps to determine the performance of individual ad groups by indicating the effectiveness of their ads in attracting clicks from potential customers.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track CTR by Ad Group using Databox, follow these steps:
The estimated percentage of impressions your ad did not receive due to issues with your ad ranking.
The estimated percentage of impressions your ad did not receive due to issues with your daily or monthly budget.
The Cost per Conversion by Campaign metric is the amount spent on a particular campaign divided by the number of conversions attributed to that campaign. It indicates how much it costs to acquire a conversion for a specific campaign, making it easier to identify the most effective campaigns.
Revenue is the total amount of income generated from a particular ad campaign or keyword over a specific period of time.
Impression Share by Campaign measures the percentage of impressions received by a particular campaign out of the total eligible impressions, and helps monitor the campaign's reach potential.
Impression share by ad group is a metric that provides the percentage of times your ads were shown per ad group compared to the total number of times it was eligible to be shown in the search result pages.
Quality Score by Campaign is a BingAds metric that rates the relevance and quality of ads within a specific campaign, based on factors such as ad relevance, landing page experience, and expected click-through rate. Higher scores indicate better ad performance and can result in improved ad placement and lower costs.
The Quality Score by Ad Group metric is a measure of the relevance and quality of your ads and keywords within a specific ad group. A higher score can lead to better ad placement and lower costs per click.