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Microsoft Advertising CTR by Campaign

CTR by Campaign is a metric that measures the click-through rate of ads within a given campaign. It indicates how effectively the campaign is engaging the target audience and whether the ads are relevant to users' search queries.

With Databox you can track all your metrics from various data sources in one place.

CTR by Campaign 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "CTR by Campaign"?
The CTR by Campaign metric measures the click-through rate of each campaign. It is calculated by dividing the number of clicks by the number of ad impressions the campaign received. This metric helps advertisers evaluate how effectively a campaign is reaching their target audience and engaging them to click through to the advertiser's website. A higher CTR indicates a more relevant and effective ad campaign.
Example: The CTR by Campaign metric showed that Campaign A had a higher click-through rate than Campaign B, indicating that the ad copy or targeting of Campaign A may be more effective.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track CTR by Campaign in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track CTR by Campaign using Databox, follow these steps:

  1. 1
    Connect Microsoft Advertising that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put CTR by Campaign on the Performance screen
  6. 6
    Get CTR by Campaign performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of CTR by Campaign
Microsoft Advertising integration with Databox Track CTR by Campaign from Microsoft Advertising in Databox GET STARTED

Basics

  • Description
    CTR by Campaign is a metric that measures the click-through rate of ads within a given campaign on BingAds. It indicates how effectively the campaign is engaging the target audience and whether the ads are relevant to users' search queries.
  • Category
    Advertising
  • Subcategory
    CTR
  • Date Added
    2017-09-25
  • Default Format
    Percentage
  • Cumulative Support
    No
  • Units
    No
  • Granularities
    hourly, daily, weekly, monthly, yearly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    http://soapproxy.prod/

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