The estimated percentage of impressions your ad did not receive due to issues with your ad ranking.
With Databox you can track all your metrics from various data sources in one place.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Impression Share Lost to Rank by Campaign using Databox, follow these steps:
The Clicks metric measures the number of clicks that your ad or campaign receives from users who are interested in your product or service.
Clicks by Ad Group is a metric that measures the total number of times users clicked on ads within a specific ad group in a BingAds campaign during a given period of time.
Impressions by Campaign is a metric that shows the number of times your ads were displayed to potential customers within a particular campaign. It provides insight into how frequently your ads are appearing to your target audience.
Impressions by Ad is a metric that measures the number of times an ad was displayed on a search results page, a website or app. It indicates how many times a user has an opportunity to see an ad.
The percentage of clicks that went to your ads. It is the share of the prospective customer's mindshare and buying intent you captured. You can use this performance metric to see where your growth opportunites are.
The Average Position metric indicates the typical ranking of your ads compared to other ads, with 1 being the highest possible ranking and anything below 4 considered low.
Revenue by Ad Group is a metric that shows the total amount of revenue generated by each ad group. It helps advertisers understand which ad groups are driving the most revenue and optimize their campaigns for better ROI.
Revenue by Ad is a metric that shows how much revenue is generated by each individual ad in a campaign. This allows advertisers to analyze which ads are driving the most revenue and optimize their campaign accordingly.