How often your ad was in the first position of all results, as a percentage of your total impressions.
With Databox you can track all your metrics from various data sources in one place.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Absolute Top Impression Rate by Ad Group using Databox, follow these steps:
The estimated percentage of impressions your ad did not receive due to issues with your ad ranking.
The percentage of clicks that went to your ads. It is the share of the prospective customer's mindshare and buying intent you captured. You can use this performance metric to see where your growth opportunites are.
Conversions by Ad Group is a metric that indicates the number of times users clicked on an ad and completed a desired action (conversion) within each ad group. It helps measure the effectiveness of a particular ad group in driving conversions.
Spend by Ad is a performance metric that displays the total cost of running individual ads. This metric helps advertisers to track and optimize their spending on specific ads for better ROI.
Cost per Conversion by Ad is an advertising metric that determines the cost of driving a conversion or desired action by a user through a specific ad. This metric helps advertisers assess the effectiveness of their ad campaigns and optimize spending accordingly.
Revenue by Ad is a metric that shows how much revenue is generated by each individual ad in a campaign. This allows advertisers to analyze which ads are driving the most revenue and optimize their campaign accordingly.
Return On Ad Spend (ROAS) is a metric that measures the amount of revenue generated by an ad campaign compared to the amount spent on it. It helps to determine the profitability of the campaign.
Impression share by ad group is a metric that provides the percentage of times your ads were shown per ad group compared to the total number of times it was eligible to be shown in the search result pages.