Conversions by Ad is a metric that measures the number of times an ad resulted in a desired action, such as a purchase, lead form submission, or phone call. It helps advertisers understand which ads are driving the most valuable actions.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Conversions by Ad using Databox, follow these steps:
CTR (Click-Through Rate) is the ratio of clicks to total impressions of an ad. It measures ad engagement and indicates how relevant the ad is to the intended audience.
The estimated percentage of impressions your ad did not receive due to issues with your daily or monthly budget.
Spend by Campaign is a metric that shows the amount of money spent on a specific advertising campaign in a given time period. It helps advertisers track and optimize their budget for better ROI.
Cost per Conversion by Ad is an advertising metric that determines the cost of driving a conversion or desired action by a user through a specific ad. This metric helps advertisers assess the effectiveness of their ad campaigns and optimize spending accordingly.
The Conversion Rate by Ad metric measures the number of conversions (such as purchases or sign-ups) generated by each ad, expressed as a percentage of the total clicks received by that ad.
Revenue is the total amount of income generated from a particular ad campaign or keyword over a specific period of time.
Impression Share by Ad metric measures the percentage of impressions your ad received out of the total number of impressions it was eligible to receive. It helps to understand how often your ad is shown compared to your competitors.