The Cost per Conversion by Campaign metric is the amount spent on a particular campaign divided by the number of conversions attributed to that campaign. It indicates how much it costs to acquire a conversion for a specific campaign, making it easier to identify the most effective campaigns.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Cost per Conversion by Campaign using Databox, follow these steps:
Impressions by Campaign is a metric that shows the number of times your ads were displayed to potential customers within a particular campaign. It provides insight into how frequently your ads are appearing to your target audience.
Impressions by Ad is a metric that measures the number of times an ad was displayed on a search results page, a website or app. It indicates how many times a user has an opportunity to see an ad.
CTR (Click-Through Rate) is the ratio of clicks to total impressions of an ad. It measures ad engagement and indicates how relevant the ad is to the intended audience.
CTR by Ad measures the click-through rate for each individual ad in a Bing Ads campaign. It helps identify high-performing and low-performing ads and aids in optimizing the campaign for better results.
How often your ad was in the first position of all results, as a percentage of your total impressions.
The estimated percentage of impressions your ad did not receive due to issues with your ad ranking.
The Average CPC by Campaign metric represents the average cost per click (CPC) for each campaign in your account, calculated by dividing the total cost of clicks by the total number of clicks received for each campaign. This metric can help you to optimize your bidding strategy and allocate your budget effectively.
ROAS by Ad Group measures the revenue generated by each ad group compared to the amount spent on ads; helps determine which ad groups are driving profits.