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Facebook Ads
3-Second Video Views
The 3-Second Video Views metric measures the number of times a video was viewed for at least 3 seconds, indicating initial interest and engagement.
With Databox you can track all your metrics from various data sources in one place.
- About
- Tech details
What is "3-Second Video Views"?
The 3-Second Video Views metric measures the number of times your video was viewed for at least 3 seconds. This metric is important for determining if the video caught the viewer's attention and if they continued watching. It is a valuable tool for measuring engagement and can help in optimizing video content for better results. A high number of 3-second video views indicates that the video has been successful in capturing the viewer's attention.
Example: A fitness brand can use the 3-Second Video Views metric to measure how many people watched the start of their workout video and optimize their ad creative to increase engagement.
Visualizations
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Number
Used to show a simple Metric or to draw attention to one key number.
How to track 3-Second Video Views in Databox?
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track 3-Second Video Views using Databox, follow these steps:
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1Connect Facebook Ads that contains the metric you want to track
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2Select the metric you want to track from the list of available metrics
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3Drag and drop the selected metric onto your dashboard
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4Watch your dashboard populate in seconds
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5Put 3-Second Video Views on the Performance screen
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6Get 3-Second Video Views performance daily with Scorecards or as a weekly digest
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7Set Goals to track and improve performance of 3-Second Video Views
GoalsSet Goals to track and improve your performance
ScorecardsGet your daily progress every morning with Scorecards
Metric DigestReceive detailed weekly performance updates
Metric BuilderBuilt your own custom metrics with Metric Builder
Data CalculationsSet Goals to track and improve your performance
Performance ScreenGet instant insights into your top-performing metrics
Basics
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DescriptionThe 3-Second Video Views metric measures the number of times a video was viewed for at least 3 seconds, indicating initial interest and engagement.
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CategoryAdvertising
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SubcategoryVideo views
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Date Added2017-06-12
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Cumulative SupportYes
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UnitsNo
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Granularitiesdaily, weekly, monthly, quarterly, yearly, allTime
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Favorable Trendincreasing
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Historical DataYes
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Changing historical dataNo
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Forecast SupportYes
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Benchmark SupportYes
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Media SupportNo
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DimensionN/A
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Metric Typegeneral Learn more
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API Endpointhttps://graph.facebook.com/v21.0/{adAccountId}/insights
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The 3-Second Video Views metric measures how many times a video was viewed for at least 3 seconds, indicating initial engagement with the content.
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The Post Engagement metric measures the level of interaction or activity that a certain post generates on Facebook, including likes, comments, shares, reactions, and clicks.
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