Databox

ActiveCampaign Unsubscribed Contacts

The Unsubscribed Contacts metric indicates the number of contacts who have opted-out or unsubscribed from your email campaigns, and are no longer eligible to receive future communications.

With Databox you can track all your metrics from various data sources in one place.

Unsubscribed Contacts 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Unsubscribed Contacts"?
The Unsubscribed Contacts metric measures the number of contacts who have opted out of receiving communication from your business. These contacts have either clicked the unsubscribe link in an email or submitted an opt-out request through another channel, such as a website form or phone call. This metric is important for maintaining a clean and compliant email list and ensuring that your messaging is reaching engaged and interested recipients. It also helps to identify potential areas for improvement in your email content and targeting strategies.
Example: A company can use the Unsubscribed Contacts metric to identify which email campaign was not well received by the recipients and understand why they opted out, enabling them to improve future campaigns.
This metric has one or more equivalents:
Mailchimp integration with Databox Unsubscribed Contacts
SendGrid integration with Databox Unsubscribes
Outreach integration with Databox Unsubscribers
Outreach integration with Databox Unsubscribed Prospects

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Unsubscribed Contacts in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Unsubscribed Contacts using Databox, follow these steps:

  1. 1
    Connect ActiveCampaign that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Unsubscribed Contacts on the Performance screen
  6. 6
    Get Unsubscribed Contacts performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Unsubscribed Contacts
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

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ActiveCampaign integration with Databox Track Unsubscribed Contacts from ActiveCampaign in Databox GET STARTED

ActiveCampaign Unsubscribed Contacts included in Dashboard Templates 1

  • Live view

    ActiveCampaign Account Overview

    This dashboard gives you a full overview of all your ActiveCampaign marketing and sales metrics.

    ActiveCampaign

General

  • Description
    The Unsubscribed Contacts metric indicates the number of contacts who have opted-out or unsubscribed from your email campaigns, and are no longer eligible to receive future communications.
  • Category
    Marketing Automation
  • Subcategory
    Unsubscribers
  • Date Added
    2017-09-25

Specification

  • Metric Type
    current
  • Dimensional
    No
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from now to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    No
  • Favorable Trend
    decreasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

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