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SendGrid Unsubscribes

The Unsubscribes metric measures the number of recipients who clicked the unsubscribe link in an email, indicating they no longer want to receive future messages from the sender.

With Databox you can track all your metrics from various data sources in one place.

Unsubscribes 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Unsubscribes"?
The Unsubscribes metric measures the number of recipients who have opted out or unsubscribed from receiving future emails from the sender. It helps a sender to analyze the effectiveness of the email campaigns and to identify any potential issues with the email content or frequency that may be causing recipients to opt-out. Additionally, it is an important metric to keep track of in order to comply with various anti-spam regulations and maintain a good sender reputation.
Example: An online retailer can use the Unsubscribes metric to measure how many customers opt-out of their email campaigns, and adjust the frequency or content of their emails accordingly.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Unsubscribes in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Unsubscribes using Databox, follow these steps:

  1. 1
    Connect SendGrid that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Unsubscribes on the Performance screen
  6. 6
    Get Unsubscribes performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Unsubscribes
SendGrid integration with Databox Track Unsubscribes from SendGrid in Databox GET STARTED

SendGrid Unsubscribes included in Dashboard Templates 1

  • Live view

    SendGrid Email Overview

    SendGrid dashboard template provides you with insights about your email delivery, open rates and click rates performance to grow your business—all in one place.

    SendGrid

General

  • Description
    The Unsubscribes metric measures the number of recipients who clicked the unsubscribe link in an email, indicating they no longer want to receive future messages from the sender.
  • Category
    Email
  • Subcategory
    Unsubscribers
  • Date Added
    2015-04-28

Specification

  • Metric Type
    general
  • Dimensional
    No
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago + 2 days to today 24:00.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    decreasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

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