Unique Opens by Category measures how many distinct recipients opened a particular email category, allowing you to analyze engagement levels for different types of emails.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Unique Opens by Category using Databox, follow these steps:
Requests by Category metric categorizes the number of email requests processed by SendGrid based on the type of service requested such as deliveries, bounces, spam reports, and more.
The Opens by Device metric shows the percentage of email opens broken down by the device used by the recipient (e.g. desktop, mobile).
Unique Opens measures the number of individual recipients who opened an email at least once, regardless of how many times they may have opened it.
Unique Opens by Device is a metric that measures the number of unique email opens based on the type of device used by the recipient.
Unique Opens by Client is a metric that shows the number of times an email was opened by individual email clients (such as Gmail, Outlook, etc.) excluding duplicate opens by the same client.
Clicks by Mailbox Provider measures the number of times recipients clicked on links within an email, grouped by their email service providers (e.g. Gmail, Yahoo, Hotmail).
Unique Clicks by Category metric refers to the number of unique clicks on links within each category of your email campaign. It helps you to gauge the level of engagement with your email content and identify which categories are resonating well with your recipients.
The Bounces by Category metric categorizes bounced emails based on the reason for the bounce, such as invalid email address or mailbox full.