Unique Opens by Category measures how many distinct recipients opened a particular email category, allowing you to analyze engagement levels for different types of emails.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Unique Opens by Category using Databox, follow these steps:
The Opens metric measures how many recipients opened an email, indicating engagement and interest with the content of the message sent through SendGrid.
Opens by Mailbox Provider measures the number of times an email is opened by recipients grouped by their email service providers (e.g. Gmail, Yahoo, Outlook) helping to identify deliverability issues.
The Opens by Category metric shows the number of times a recipient opened an email grouped by the category of content within it.
The Unique Opens by Mailbox Provider is a metric that provides insights into how many different recipients using a particular email service provider have opened your email.
Unique clicks refer to the number of unique recipients who clicked on at least one link in an email. It's a measure of the effectiveness of an email campaign in driving engagement and generating interest.
Unique Clicks by Category metric refers to the number of unique clicks on links within each category of your email campaign. It helps you to gauge the level of engagement with your email content and identify which categories are resonating well with your recipients.
The Spam Reports metric counts the number of times recipients have marked your email as spam, which can negatively impact your sender reputation and email deliverability.
Spam Report Drops is a metric that reflects the number of emails that were not delivered to the spam folder due to the recipient actively marking previous emails as spam.