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SendGrid
Invalid Emails by Category
Invalid emails by Category metric provides the number of emails that were rejected due to invalid email addresses and classifies them by the reason for invalidity such as syntax errors, non-existent domains, and more, for better insights and action.
With Databox you can track all your metrics from various data sources in one place.
- About
- Technical Details
What is "Invalid Emails by Category"?
The Invalid Emails by Category metric categorizes invalid email responses based on the reason for their failure, such as email address not found, mailbox full, or email blocked by recipient server. This data can provide insight into potential issues with your email list quality or recipient server policies, allowing you to identify and address any problems to optimize your email deliverability rates.
Example: A marketing campaign for a fitness app targeted at senior citizens receives a high number of invalid email addresses in the "age 75+" category, indicating a possible data entry or collection error.
Visualizations
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Bar and Line Chart
Used to show comparisons between values.
How to track Invalid Emails by Category in Databox?
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Invalid Emails by Category using Databox, follow these steps:
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1Connect SendGrid that contains the metric you want to track
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2Select the metric you want to track from the list of available metrics
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3Drag and drop the selected metric onto your dashboard
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4Watch your dashboard populate in seconds
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5Put Invalid Emails by Category on the Performance screen
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6Get Invalid Emails by Category performance daily with Scorecards or as a weekly digest
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7Set Goals to track and improve performance of Invalid Emails by Category
GoalsSet Goals to track and improve your performance
ScorecardsGet your daily progress every morning with Scorecards
Metric DigestReceive detailed weekly performance updates
Metric BuilderBuilt your own custom metrics with Metric Builder
Data CalculationsSet Goals to track and improve your performance
Performance ScreenGet instant insights into your top-performing metrics
General
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DescriptionInvalid emails by Category metric provides the number of emails that were rejected due to invalid email addresses and classifies them by the reason for invalidity such as syntax errors, non-existent domains, and more, for better insights and action.
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CategoryEmail
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SubcategoryEmails
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Date Added2015-04-28
Specification
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Metric Typegeneral
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DimensionalYes
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Decimal DigitsNo
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Currency UnitsNo
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GranularitiesDaily, weekly, monthly, quarterly and yearly.
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Custom Relative PeriodsYes
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Data AvailabilityAt sync, it ranges from 13 months ago midnight + 2 days to today 24:00.
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Retroactive Data UpdatesNewly synced data is merged with existing data, replacing values for matching periods.
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Future Data AvailableNo
Visualization
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Cumulative GraphYes
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Favorable Trenddecreasing
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Media CreativesNo
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ForecastsYes
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BenchmarksNo
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Unique Opens by Client
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Clicks
The Clicks metric measures how many times a recipient clicked on a link within the email.
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Unique Clicks by Country
Unique Clicks by Country is a metric that shows the number of unique clicks on links in an email campaign grouped by the country where the clicks were made.
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Unique Clicks by Category
Unique Clicks by Category metric refers to the number of unique clicks on links within each category of your email campaign. It helps you to gauge the level of engagement with your email content and identify which categories are resonating well with your recipients.
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Unsubscribes
The Unsubscribes metric measures the number of recipients who clicked the unsubscribe link in an email, indicating they no longer want to receive future messages from the sender.
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Spam Report Drops by Category metric indicates the number of emails not delivered to subscribers' spam folders, categorized by the reason for the drop.
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