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Mailchimp Unsubscribed Contacts

The Unsubscribed Contacts metric measures the number of contacts who have opted out and requested to be removed from your email list.

With Databox you can track all your metrics from various data sources in one place.

Unsubscribed Contacts 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Unsubscribed Contacts"?
The Unsubscribed Contacts metric refers to the number of email contacts who have opted out of receiving further emails from a particular email list. This metric is important as it helps to refine the email list by removing uninterested or inactive users and reduce the likelihood of spam complaints. It is tracked in Mailchimp's reporting section and can be used to gauge the effectiveness of email campaigns and make informed decisions for future email marketing efforts.
Example: The Unsubscribed Contacts metric can be used to determine the success of a recent email campaign by tracking the number of contacts who chose to unsubscribe after receiving the email.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Unsubscribed Contacts in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Unsubscribed Contacts using Databox, follow these steps:

  1. 1
    Connect Mailchimp that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Unsubscribed Contacts on the Performance screen
  6. 6
    Get Unsubscribed Contacts performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Unsubscribed Contacts
Mailchimp integration with Databox Track Unsubscribed Contacts from Mailchimp in Databox GET STARTED

Basics

  • Description
    The Unsubscribed Contacts metric measures the number of contacts who have opted out and requested to be removed from your email list.
  • Category
    Email
  • Subcategory
    Unsubscribers
  • Date Added
    2015-04-28
  • Cumulative Support
    No
  • Units
    No
  • Granularities
    daily, weekly, monthly, yearly, quarterly, allTime
  • Favorable Trend
    decreasing
  • Historical Data
    No
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    Yes
  • Media Support
    No
  • Dimension
    N/A
  • Metric Type
    current Learn more
  • API Endpoint
    https://{dc}.api.mailchimp.com/3.0/lists

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