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Mailchimp Opens by Automations

The Opens by Automation metric tracks the number of times a specific email was opened as a result of an automation workflow. It helps measure the effectiveness of your automation strategy.

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Opens by Automations 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Opens by Automations"?
The Opens by Automations metric tracks how many subscribers opened an email as a result of an automation workflow. It can help you gauge the effectiveness of your automated campaigns and identify areas for improvement. This metric only applies to emails sent through automation workflows, and not to regular campaigns or blasts.
Example: A company wants to target subscribers who have opened their last five newsletters with a special offer. They use Opens by Automations metric to track who meets this criteria and send an automated email to those subscribers.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Opens by Automations in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Opens by Automations using Databox, follow these steps:

  1. 1
    Connect Mailchimp that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Opens by Automations on the Performance screen
  6. 6
    Get Opens by Automations performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Opens by Automations
Mailchimp integration with Databox Track Opens by Automations from Mailchimp in Databox GET STARTED

Basics

  • Description
    The Opens by Automation metric tracks the number of times a specific email was opened as a result of an automation workflow. It helps measure the effectiveness of your automation strategy.
  • Category
    Email
  • Date Added
    2015-04-28
  • Cumulative Support
    No
  • Units
    No
  • Granularities
    daily, weekly, monthly, yearly, quarterly, allTime
  • Favorable Trend
    increasing
  • Historical Data
    No
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    current Learn more
  • API Endpoint
    https://{dc}.api.mailchimp.com/3.0/automations

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