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Ahrefs is a leading SEO tool for competitive analysis, keyword research, and backlink analysis. It helps businesses improve their website's visibility in search engines and track competitors' online performance.
Ahrefs is an SEO software tool that many digital marketing analysts rely on to improve content quality. Whether it’s using it for link building, keyword research, competitor analysis, or URL rankings, Ahrefs helps create a perfect content strategy.
By using Ahrefs with Databox, you’ll always stay on top of your content quality. By being able to track your Ahrefs data right alongside all the KPIs from Google Analytics, HubSpot Marketing, Salesforce, and many more, you can quickly draw correlations between all your efforts and achievements.
Get started in minutes. Connect your Ahrefs account and choose from the metrics below to create a new dashboard or add to an existing one. Or you can just download any of the pre-built Ahrefs dashboard templates below. They all come with pre-built metrics and visualizations – no design or coding required.
Backlinks is a metric that refers to the number of external websites linking to a particular webpage. It is used to measure the authority and credibility of a website, and is a key factor in determining its search engine ranking.
The Domain Rating metric, or DR, is Ahrefs' proprietary score of a website's authority and backlink profile. It predicts how influential a website is for search engine rankings by considering the quality and quantity of backlinks pointing to the website. DR ranges from 0 to 100, with higher numbers representing stronger domains.
Referring domains is the number of unique websites linking to a website or URL. It's a key metric in SEO that indicates the credibility and authority of a site, as well as its potential to rank higher in search results.
Positions metric shows the average ranking of a website for a given keyword in the top 100 search results of Google.
The URL rating is a metric that reflects the strength of a webpage's backlink profile on a 0-100 scale. It measures the page's ability to rank in search results based on the quantity and quality of its backlinks.
The Dofollow metric refers to links on a website that allow search engine crawlers to follow and pass link authority from one site to another. These links can contribute to higher search engine rankings for the linked page.
The Nofollow metric is a link attribute that tells search engines not to follow or pass any SEO value to a linked webpage, thus restricting its ranking ability.
The Text metric in Ahrefs refers to the amount of unique text found on a webpage. This can help determine the depth and quality of content on a page and is useful for analyzing content strategies and competitor research.
The Redirect metric in Ahrefs indicates the number of links pointing to a particular URL that have been redirected to another URL. This provides useful information to monitor and fix broken links on a website.
The .edu backlinks metric in Ahrefs refers to the number of backlinks to a website that are coming from websites with .edu domain extensions. These types of links are generally considered to be high-quality and authoritative, as .edu domains are often used by educational institutions and government organizations.
The Image metric in Ahrefs measures the number of unique images found on a given webpage or website and provides insights into image optimization opportunities for better search engine visibility.
Ahrefs Rank is a link popularity metric that ranks websites based on the number and quality of backlinks pointing to them. It is based on a logarithmic scale from 0 to 10 and aims to approximate a website's organic search traffic potential.
The .gov backlinks metric in Ahrefs shows the number of backlinks pointing to a website from government domains. It is useful for assessing the site's authority and trustworthiness.
Positions Top 10 is a metric in Ahrefs that shows the number of keywords a website ranks in the top 10 search results.
Domain rating is an Ahrefs metric that calculates the strength of a website's backlink profile on a scale of 0-100. The backlink referring page metric shows the number of unique pages that are linking to a website, which is a key factor in determining its authority and credibility.
Ahrefs Rank by Page URL is a measure of a webpage's overall popularity and authority, based on the quantity and quality of backlinks pointing to it compared to other pages on the internet.
The Referring domains by Anchor phrase metric in Ahrefs shows the number of unique domains that are linking to a website using a specific anchor phrase, which allows users to evaluate the effectiveness of their backlink strategy and identify areas for improvement.
Traffic is a metric that provides an estimate of the monthly organic search traffic received by a website and helps gauge the potential organic search visibility of a website compared to its competitors.
Positions Top 3 is a metric that shows the number of keywords for which a website ranks in the top 3 positions of Google search results. It is an important indicator of a website's organic search visibility and traffic potential from high-intent users.
The Traffic Top 3 metric in Ahrefs shows the top three organic search results that receive the most traffic for a given keyword or phrase. It helps to identify high traffic potential keywords for SEO efforts.
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Unlock the power of your SEO strategy with this SEO Performance report. Track vital metrics like keyword visibility, traffic growth, and site health effortlessly. Perfect for keeping stakeholders informed and your SEO efforts on target.
The use of Ahref’s API is based on the Ahref subscription. Only paying Ahrefs customers can access the API and sync data with Databox.
Learn more about Ahref plans and pricing here.
The behavior where some metrics from the Ahrefs Data Source return ‘0’ instead of the actual values can be caused by the wrong ‘Mode’ defined for the Ahrefs connection in Databox.
When connecting the Ahrefs Data Source, the fields ‘Domain’ and ‘Mode’ need to be filled out. If the Ahrefs Data Source is already connected, you can access these fields by clicking on ‘Edit connection’ for the given Ahrefs Data Source in Data Manager.
If you run into the behavior where ‘0’ is returned instead of the actual values for Ahrefs metrics, try updating the Domain field so that it contains the full domain (so that it includes ‘www.’) and adjust the content of the ‘Mode’ field.
In the ‘Mode’ field, enter the mode of operation. Mode options are ‘exact’, ‘domain’, ‘subdomains, or ‘prefix’. If you select ‘exact’, the exact URL is used. If you enter ‘domain’, the domain without subdomains will be used. If you enter ‘subdomains’, the domain with all of its subdomains will be used. Lastly, if you enter a ‘prefix’, the domain with all of its subdomains and a specified path will be used.
You can read more information on ‘Mode’ here.
The behavior where some dimensions (URLs) are missing from the dimension dropdown for Ahrefs metrics in Databox can be caused by the wrong Mode defined for the Ahrefs connection in Databox. The behavior can be addressed by adjusting the Mode defined for the Ahrefs connection.
When connecting the Ahrefs Data Source, one of the steps is to fill out the field ‘Mode’. If the Ahrefs Data Source is already connected, you can access these fields by clicking on ‘Edit connection’ for the given Ahrefs Data Source in Data Manager.
Once you access the window with the ‘Mode’ field, enter the mode of operation in the given field. Mode options are ‘exact’, ‘domain’, ‘subdomains, or ‘prefix’. If you select ‘exact’, the exact URL is used. If you enter ‘domain’, the domain without subdomains will be used. If you enter ‘subdomains’, the domain with all of its subdomains will be used. Lastly, if you enter a ‘prefix’, the domain with all of its subdomains and a specified path will be used.
You can read more information on Mode here.
In Databox there are two separate Ahrefs integrations available – ‘Ahrefs’ and ‘Ahrefs Enterprise’.
The ‘Ahrefs’ integration syncs data via the legacy V2 version of Ahrefs API.
The ‘Ahrefs Enterprise’ integration syncs data via the V3 version of Ahrefs API.
Only Ahrefs Enterprise users have access to the V3 API. Older Ahrefs users on specific plans who did not upgrade to Ahrefs Enterprise still have access to the V2 API. New Ahrefs users can not use the V2 API anymore, because it has been deprecated for new users.
When verifying data from Databox for the ‘Ahrefs’ integration in the Ahrefs User Interface (UI), please make sure that you are looking at values in the ‘Legacy’ version of the User Interface. Ahrefs switched to a new API version (V3) and a new default view in the User Interface (Overview 2.0) in Spring 2024.
However, Databox is still syncing values from the old (V2) API version for ‘Ahrefs’ Data Sources. Therefore, to compare the values and establish a data discrepancy, always refer to the legacy version of Ahrefs (it should be available at the bottom left side of the menu in Site Explorer).