How PalmPons Saved 66% of Analysis Time with Custom Dashboards in Databox

The Challenge: Disconnected Data, Labor-Intensive Reporting

Before switching to Databox, PalmPons struggled to create insightful reports using their existing reporting platform. The biggest challenge was aggregating data from diverse sources, especially from platforms that didn’t offer native integrations. To compensate, Matt’s team had to download raw data, format it, and manually insert it into slide decks, a process that was time-consuming and inefficient.

The issue affected more than operations; it impacted performance and client relationships:

• Different clients required different metrics, complicating reporting
• The previous tool couldn’t support custom metrics, limiting insight
• Producing valuable, contextual insights took hours and added pressure on Matt’s small team
• Clients often wanted weekly or biweekly reports, increasing time demands

“It was stressful,” Matt said. “The old platform couldn’t support the kind of insights I wanted to deliver. That meant we were spending hours creating custom reports that didn’t scale with our business.”

Finding a Solution

Matt discovered Databox while searching for a platform that could deliver more value in less time. He was particularly interested in tools that could consolidate data, enable custom metrics, and simplify reporting without compromising on depth.

“The previous platform was basically just a slide deck tool. No customizations. It was fast to set up, but useless for real insights.”

Implementing Databox

Despite initial concerns about the learning curve, Matt found Databox intuitive and well-supported. He was especially impressed with:

• Highly responsive support and knowledge base
• Guided sessions with Databox experts
• The ability to ingest raw data and build custom metrics

Instead of using pre-built templates, Matt built his own master dashboards and metrics. Once these were set up, he could quickly copy and adapt them for each client’s account. Initial setup took about 12–14 hours, but onboarding a new client now takes just an hour.

The Results: From Data Silos to Actionable Insights

Databox transformed PalmPons’ workflow and service delivery:

• Reduced analysis time by 66%, from 3 hours to 1 hour, to generate insights and next steps
• Enabled management of more clients with a leaner team
• Allowed faster decision-making and strategy pivots using custom dashboards
• Increased insight quality and credibility in front of agency partners
• Saved time during staff transitions by preserving data logic and dashboards

“I could be on a call with a client and just open Databox. I don’t need to log into ad platforms anymore; the dashboards tell me exactly what’s going on. That saves me time and keeps everything moving.”

Matt uses Databox dashboards live during client calls, logging in to demonstrate insights in real-time. For him, that’s not just efficient, it’s powerful.

Matt’s Advice for Others

“Time is my number one metric. If a tool saves me time and delivers better insights, that’s everything. Databox isn’t just a reporting tool, it’s how we make data human.”