Here are some proven tactics, as well as dashboards to track your progress and ways to share results as they happen.
A bounce is calculated when a user triggers only one request from the Google Analytics server, such as one page view, and exits without triggering any other request from the server. (Another pageview, a goal completion, etc.)
Your website’s bounce rate is simply the number of single-page sessions (bounces) divided by the total number of sessions.
Since there are no engagement hits after the initial pageview that would allow Google Analytics to track the length of the session, “Bounces” will lower your average session duration, as single-page views have a session duration of 0 seconds.
Here are some longer-form articles you might find helpful:
When you monitor your impact as you implement your plan, you're also empowered to adapt your approach as needed in order to stay on track.
The following dashboard templates are plug-and-play and will allow you and your team to track progress toward the KPI and goal you've outlined.
This template uses Google Analytics to dive deeper into your traffic segments to identify where quality visitors are coming from.
This dashboard allows for marketers to see at a glance how their users are consuming information on their website in order to make incremental changes that drive growth.
The Google Analytics Content Analysis dashboard reveals which pages keep your visitor's attention and prevent them from bouncing.
Sharing results - good and bad - as things happen, allows you and your team to celebrate victories, do more of the activities that produce results, and course-correct when things aren't working.
Most importantly, it creates an environment where everyone feels in control of the company's performance next week, month, quarter, and beyond.
Set up a Scorecard and Alert in order to keep you and your team up-to-date on your progress toward the goal you selected earlier.
Scorecards send you updates on your most important KPIs through email, mobile push notifications, and/or Slack every day, week, or month.
Get performance alerts via email, Slack, or in-app push notifications to proactively monitor your company's performance and discover trends quicker.
With Databox free, you can pull all your data into one place, set goals around specific KPIs, and track performance and discover insights in real-time.
Click to add these KPIs to your own dashboard
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