The Video Played 50% by Campaign metric measures the number of times that a video ad has been played at least 50% of its total length as a result of a specific ad campaign.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Video Played 50% by Campaign using Databox, follow these steps:
Retweets metric measures how many times people share your tweet on their own profile, increasing your reach and visibility on Twitter.
The App Clicks by Campaign metric measures the number of clicks on ads that lead to downloads or installs of the advertised app, segmented by campaign. It helps advertisers track the effectiveness of their campaigns in driving app installations.
Billed Engagements by Campaign is a TwitterAds metric that tracks the total number of engagements (clicks, retweets, likes, replies, and follows) generated by a particular campaign, which are charged to the advertiser.
The Video Played 25% by Campaign metric measures the number of times a video ad is played for at least 25% of its total length, indicating initial interest from viewers.
The Video Played 75% by Campaign metric measures the number of times a video ad was played at least 75% of its total length, providing insights into ad engagement and the potential effectiveness of the campaign.
The Video Call to Action by Campaign metric measures the number of clicks a video ad received on its call-to-action button, broken down by campaign.
The Video Starts by Campaign metric measures the total number of times a video ad has started playing across all campaigns. It helps to gauge the overall reach and engagement of video ads on Twitter.
The Media Views by Campaign metric tracks how many times your ad's media (such as a video) has been viewed within a specific campaign.