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TikTok Ads Total Cost by Campaign

Total Cost by Campaign is the sum of all costs incurred for a specific advertising campaign on TikTok, including ad creation, targeting, and distribution expenses.

With Databox you can track all your metrics from various data sources in one place.

Total Cost by Campaign 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Total Cost by Campaign"?
The Total Cost by Campaign metric reflects the total amount spent on a specific advertising campaign on TikTokAds. This includes all expenses related to the campaign such as creative production, ad placement, targeting, and bidding. The metric provides advertisers with an understanding of the budget, performance, and ROI for a particular campaign. By monitoring the Total Cost by Campaign metric, advertisers can optimize their budget allocation, adjust their bidding strategy, and improve their ad targeting to maximize the impact of their advertising dollars on TikTok.
Example: The Total Cost by Campaign metric can help analyze the cost-effectiveness of a campaign and adjust future bids accordingly. For example, if a beauty brand wants to launch a new product line and runs multiple campaigns, they could analyze the Total Cost by Campaign metric to identify which campaign performed the best in terms of cost-efficiency and ROI.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Total Cost by Campaign in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Total Cost by Campaign using Databox, follow these steps:

  1. 1
    Connect TikTok Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Total Cost by Campaign on the Performance screen
  6. 6
    Get Total Cost by Campaign performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Total Cost by Campaign
TikTok Ads integration with Databox Track Total Cost by Campaign from TikTok Ads in Databox GET STARTED

TikTok Ads Total Cost by Campaign included in Dashboard Templates 1

  • Live view

    TikTok Ads Engagement Overview

    Use this dashboard to gain a high level overview of how effective your campaigns are at generating engagements.

    TikTok Ads

Basics

  • Description
    Total Cost by Campaign is the sum of all costs incurred for a specific advertising campaign on TikTok, including ad creation, targeting, and distribution expenses.
  • Category
    Advertising
  • Default Format
    PrefixCurrency
  • Cumulative Support
    Yes
  • Units
    Yes
  • Granularities
    daily, weekly, monthly, yearly, quarterly, allTime
  • Favorable Trend
    decreasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://business-api.tiktok.com/open_api/v1.3/report/integrated/get

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