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TikTok Ads Cost per 1,000 People Reached by Campaign

Cost per 1,000 People Reached by Campaign metric shows the average cost of reaching 1,000 people through a TikTokAds campaign. It helps measure effectiveness of your ad campaigns and optimize budget allocation.

With Databox you can track all your metrics from various data sources in one place.

Cost per 1,000 People Reached by Campaign 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Cost per 1,000 People Reached by Campaign"?
Cost per 1,000 People Reached by Campaign is a key advertising metric that measures the average cost of reaching 1,000 individuals with an ad campaign on TikTok. It is calculated by dividing the total cost of the ad campaign by the number of people reached, then multiplying by 1,000. This metric is important because it helps advertisers understand the efficiency of their ad spend and optimize their campaigns to reach their desired target audience at a lower cost.
Example: A fitness brand ran a campaign targeting women aged 25-45 in major cities in the US. They achieved a cost per 1,000 people reached of $7.50, resulting in increased brand awareness and website traffic.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Cost per 1,000 People Reached by Campaign in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Cost per 1,000 People Reached by Campaign using Databox, follow these steps:

  1. 1
    Connect TikTok Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Cost per 1,000 People Reached by Campaign on the Performance screen
  6. 6
    Get Cost per 1,000 People Reached by Campaign performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Cost per 1,000 People Reached by Campaign
TikTok Ads integration with Databox Track Cost per 1,000 People Reached by Campaign from TikTok Ads in Databox GET STARTED

Basics

  • Description
    Cost per 1,000 People Reached by Campaign metric shows the average cost of reaching 1,000 people through a TikTokAds campaign. It helps measure effectiveness of your ad campaigns and optimize budget allocation.
  • Category
    Advertising
  • Default Format
    PrefixCurrency
  • Cumulative Support
    No
  • Units
    Yes
  • Granularities
    daily, weekly, monthly, yearly, quarterly, allTime
  • Favorable Trend
    decreasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://business-api.tiktok.com/open_api/v1.3/report/integrated/get

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