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TikTok Ads Total Cost

Total Cost is the sum of all costs associated with running a TikTok Ads campaign, including ad spend, platform fees, and any additional expenses incurred. It helps measure the overall investment required for a campaign and its profitability.

With Databox you can track all your metrics from various data sources in one place.

Total Cost 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Total Cost"?
The Total Cost metric in TikTokAds refers to the overall amount spent on an advertising campaign during a specific period. It includes expenses such as ad placement fees and targeting costs. This metric is essential in calculating the return on investment (ROI) of an ad campaign and ensures that the expenditure is within the set budget. By analyzing Total Cost, advertisers can optimize their spending and adjust their strategy accordingly to achieve better results.
Example: A company running a TikTokAds campaign wants to track the total cost of all their ads across multiple ad sets to ensure they remain under budget.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Total Cost in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Total Cost using Databox, follow these steps:

  1. 1
    Connect TikTok Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Total Cost on the Performance screen
  6. 6
    Get Total Cost performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Total Cost
TikTok Ads integration with Databox Track Total Cost from TikTok Ads in Databox GET STARTED

TikTok Ads Total Cost included in Dashboard Templates 1

  • Live view

    TikTok Ads Account Overview

    Get a high level overview of the performance of your TikTok Ads account.

    TikTok Ads

TikTok Ads Total Cost included in Report Templates 1

  • Details

    Social Media Ads Overview Report Template

    Enhance your social media advertising and dive into performance metrics for your Facebook, TikTok, LinkedIn, and X ads—all in one easy-to-use template. Perfect for understanding what’s driving results and optimizing your ad spend.

    Facebook Ads LinkedIn Ads X (Twitter) Ads TikTok Ads

Basics

  • Description
    Total Cost is the sum of all costs associated with running a TikTok Ads campaign, including ad spend, platform fees, and any additional expenses incurred. It helps measure the overall investment required for a campaign and its profitability.
  • Category
    Advertising
  • Default Format
    PrefixCurrency
  • Cumulative Support
    Yes
  • Units
    Yes
  • Granularities
    daily, weekly, monthly, yearly, quarterly, allTime
  • Favorable Trend
    decreasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    Yes
  • Media Support
    No
  • Dimension
    N/A
  • Metric Type
    general Learn more
  • API Endpoint
    https://business-api.tiktok.com/open_api/v1.3/report/integrated/get

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