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TikTok Ads Total Cost

Total Cost is the sum of all costs associated with running a TikTok Ads campaign, including ad spend, platform fees, and any additional expenses incurred. It helps measure the overall investment required for a campaign and its profitability.

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Total Cost 2.190,879

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About
Technical Details

The Total Cost metric in TikTokAds refers to the overall amount spent on an advertising campaign during a specific period. It includes expenses such as ad placement fees and targeting costs. This metric is essential in calculating the return on investment (ROI) of an ad campaign and ensures that the expenditure is within the set budget. By analyzing Total Cost, advertisers can optimize their spending and adjust their strategy accordingly to achieve better results.

Example: A company running a TikTokAds campaign wants to track the total cost of all their ads across multiple ad sets to ensure they remain under budget.

Visualizations

Number

Used to show a simple Metric or to draw attention to one key number.

How to track Total Cost in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Total Cost using Databox, follow these steps:

1
Connect TikTok Ads that contains the metric you want to track
2
Select the metric you want to track from the list of available metrics
3
Drag and drop the selected metric onto your dashboard
4
Watch your dashboard populate in seconds
5
Put Total Cost on the Performance screen
6
Get Total Cost performance daily with Scorecards or as a weekly digest
7
Set Goals to track and improve performance of Total Cost

Goals

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