This metric measures the number of times a 2-second video ad was viewed within an ad set, indicating the effectiveness of the ad in capturing and retaining viewer attention.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track 2 second video Views by Ad Set using Databox, follow these steps:
Paid impressions by Ads is a metric that reflects the total number of times your Snapchat Ads were displayed to viewers and charged for during a specific period of time.
Swipe Ups by Ad Sets is a metric in Snapchat Ads that indicates the number of times users have swiped up on an ad within each ad set during a specific timeframe. It helps to measure the effectiveness of ad sets in driving traffic to a landing page or website.
"Paid Reach by Ad Sets" measures the number of unique Snapchat users who have seen an ad within a specific ad set, as a result of paid promotion.
Video Plays at 25% by Ads metric measures the number of times a Snap Ad video was played for at least 25% of its total duration, indicating engagement with the ad content.
Leads by Ads is a metric in SnapchatAds that measures the number of people who have shown interest in a particular product or service through the ad campaign and provided their contact information for follow-up communication.
Paid eCPM (effective cost per thousand impressions) is a metric used in digital advertising that measures the revenue generated from a thousand ad impressions, taking into account the ad bidding and pricing model. It helps evaluate the efficiency of ad campaigns in terms of generating revenue.
eCPSU by Ad Sets is a measure of the cost per swipe up for each individual ad set in a Snapchat campaign, indicating which sets are performing most efficiently.
Cost per Ad Clicks is the amount advertisers pay for each click on their Snapchat Ads. This metric helps measure the effectiveness of ad campaigns, and optimize ad costs to achieve maximum ROI.