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Snapchat Ads Paid impressions by Ads

Paid impressions by Ads is a metric that reflects the total number of times your Snapchat Ads were displayed to viewers and charged for during a specific period of time.

With Databox you can track all your metrics from various data sources in one place.

Paid impressions by Ads 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Paid impressions by Ads"?
Paid impressions by Ads is a metric used in SnapchatAds that measures the number of times an ad is displayed to a user and paid for by the advertiser. This metric is an indication of how many times a particular ad has been viewed, regardless of whether it results in any action or engagement from the user. Paid impressions by Ads help advertisers understand how their ads are performing and whether they are effectively reaching their target audience. This metric is also useful in determining the ad's visibility and reach to measure the ad's overall performance and impact.
Example: A beauty brand used paid impressions to measure the effectiveness of their Snapchat campaign targeting young women, resulting in a 20% increase in sales.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Paid impressions by Ads in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Paid impressions by Ads using Databox, follow these steps:

  1. 1
    Connect Snapchat Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Paid impressions by Ads on the Performance screen
  6. 6
    Get Paid impressions by Ads performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Paid impressions by Ads
Snapchat Ads integration with Databox Track Paid impressions by Ads from Snapchat Ads in Databox GET STARTED

Basics

  • Description
    Paid impressions by Ads is a metric that reflects the total number of times your Snapchat Ads were displayed to viewers and charged for during a specific period of time.
  • Category
    Advertising
  • Cumulative Support
    Yes
  • Units
    No
  • Granularities
    daily, weekly, monthly, quarterly, yearly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://adsapi.snapchat.com/v1/adaccounts/{adAccountId}/stats

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