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Snapchat Ads Cost per Ad Views by Ad Set

Cost per Ad Views by Ad Sets is the average cost incurred for one view of an ad in a particular ad set. It helps to optimize the performance of ad sets by analyzing the cost-effectiveness of each view.

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Cost per Ad Views by Ad Set 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Cost per Ad Views by Ad Set"?
The cost per ad view by ad sets metric is a measure of the average cost incurred for each view of an ad within a specific ad set in a Snapchat Ads campaign. This metric helps advertisers to evaluate the cost-effectiveness of their ad sets by determining the cost of a single view and comparing it with the set budget for the campaign. Lower costs per view indicate higher efficiency of ad sets, while higher costs per view indicate a need to optimize the ad sets. This metric allows advertisers to adjust their strategies, budgets, and targeting to reach their desired audience at lower costs and achieve their marketing goals.
Example: A company ran two different ad sets targeting different age groups for their new sunscreen product. They compared the Cost per Ad Views of each ad set to see which performed better in terms of cost efficiency.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Cost per Ad Views by Ad Set in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Cost per Ad Views by Ad Set using Databox, follow these steps:

  1. 1
    Connect Snapchat Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Cost per Ad Views by Ad Set on the Performance screen
  6. 6
    Get Cost per Ad Views by Ad Set performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Cost per Ad Views by Ad Set
Goals

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Metric Digest

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Metric Builder

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Data Calculations

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Performance Screen

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Snapchat Ads integration with Databox Track Cost per Ad Views by Ad Set from Snapchat Ads in Databox GET STARTED

Basics

  • Description
    Cost per Ad Views by Ad Sets is the average cost incurred for one view of an ad in a particular ad set. It helps to optimize the performance of ad sets by analyzing the cost-effectiveness of each view.
  • Category
    Advertising
  • Cumulative Support
    No
  • Units
    Yes
  • Granularities
    daily, weekly, monthly, quarterly, yearly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://adsapi.snapchat.com/v1/adaccounts/{adAccountId}/stats

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