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SharpSpring Opportunities Lost (Campaign insights)

Opportunities Lost is a metric in SharpSpring that tracks the number of potential sales deals that were not closed, as well as the reasons why they were lost, allowing for valuable insights into what can be improved in future marketing and sales campaigns.

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Opportunities Lost (Campaign insights) 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Opportunities Lost (Campaign insights)"?
The Opportunities Lost metric in SharpSpring campaigns insights refers to the total value of potential revenue that was not gained due to missed opportunities. It tracks the number of leads that were lost or did not convert into paying customers. This metric helps businesses identify areas of improvement in their sales and marketing strategies and make necessary changes to increase their lead conversion rate and revenue. By analyzing opportunities lost, businesses can adjust their approach to better nurture and engage leads throughout the sales funnel, ultimately improving their bottom line.
Example: A company may use the Opportunities Lost metric in SharpSpring Campaign insights to understand how many potential sales were missed due to unsuccessful marketing efforts in a particular campaign.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Opportunities Lost (Campaign insights) in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Opportunities Lost (Campaign insights) using Databox, follow these steps:

  1. 1
    Connect SharpSpring that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Opportunities Lost (Campaign insights) on the Performance screen
  6. 6
    Get Opportunities Lost (Campaign insights) performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Opportunities Lost (Campaign insights)
Goals

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Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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SharpSpring integration with Databox Track Opportunities Lost (Campaign insights) from SharpSpring in Databox GET STARTED

General

  • Description
    Opportunities Lost is a metric in SharpSpring that tracks the number of potential sales deals that were not closed, as well as the reasons why they were lost, allowing for valuable insights into what can be improved in future marketing and sales campaigns.
  • Category
    Marketing Automation
  • Subcategory
    Opportunities lost

Specification

  • Metric Type
    event
  • Dimensional
    No
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    decreasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

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