Opportunities Amount (Pipeline) is a metric in SharpSpring that measures the total expected revenue of open opportunities in a sales pipeline.
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Opportunities (Pipeline) by Campaign metric measures the number of potential deals in the sales pipeline for each marketing campaign, allowing businesses to track the success of their marketing efforts in generating qualified leads.
This metric shows the potential revenue that was not generated due to lost sales opportunities within a specific marketing campaign.
The Opportunities Lost Amount metric in SharpSpring quantifies potential sales revenue lost due to unsuccessful campaign outcomes.
Opportunities Open Amount in SharpSpring's Campaign Insights is the total potential revenue for all opportunities that have not yet been marked as closed.
The Opportunities Open Amount (Campaign insights) by Campaign metric measures the open revenue value of opportunities associated with each campaign, providing insight into their effectiveness in generating revenue and informing future marketing strategies.
Opportunities Closed Amount is a metric that measures the total revenue generated from closed opportunities associated with a specific campaign.
The Opportunities Closed Amount (Campaign insights) by Campaign metric in SharpSpring measures the total revenue generated from opportunities that were closed, broken down by each individual campaign. This provides valuable insights into which campaigns are driving the most revenue and helps marketers to focus their efforts on the most effective campaigns.
Opportunities Lost Amount is a metric that calculates the estimated revenue missed due to lost or unsuccessful sales opportunities during a campaign.