The Paid CTR by Campaign metric measures the click-through rate (CTR) of your ads within specific campaigns on Pinterest, indicating the effectiveness of your campaign targeting and ad creative.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Paid CTR by Campaign using Databox, follow these steps:
Paid Impressions by Ad Group measures the total number of times your ads were displayed to users within a specific ad group on Pinterest, helping evaluate ad performance and reach.
Engagements by Ad Group measures the total number of interactions (likes, comments, shares) of each ad group in your Pinterest Ads campaign.
Paid Engagement by Ad Group measures the total number of interactions with your Pinterest ads, such as clicks, saves, comments, and close-ups, within each ad group.
Paid Engagement by Objective is a Pinterest Ads metric that measures the total engagement (clicks, saves, etc.) generated by a specific campaign objective chosen by the advertiser. It helps track performance and assess the effectiveness of the campaign in meeting its intended goal.
Paid CTR (Click-Through Rate) is a performance metric that measures the percentage of people who clicked on your ad after seeing it. It indicates the effectiveness of your ad in driving user engagement and interest.
Frequency by Ad is a metric in Pinterest Ads that shows how many times, on average, a user has seen a specific ad. It helps measure ad fatigue and optimal reach.
ROAS (Return on Ad Spend) by Campaign metric measures the revenue generated compared to the ad spend for each specific advertising campaign on Pinterest. It indicates the effectiveness of each campaign in driving sales and helps optimize advertising strategies.
Paid Saves by Campaign measures the number of times users save a Pin from a specific ad campaign on Pinterest, indicating interest and potential future engagement.