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Paid CTR (Click-Through Rate) is a performance metric that measures the percentage of people who clicked on your ad after seeing it. It indicates the effectiveness of your ad in driving user engagement and interest.

With Databox you can track all your metrics from various data sources in one place.

Paid CTR 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Paid CTR"?
Paid CTR (Click-Through Rate) is a metric that measures the percentage of people who click on an ad after seeing it. This metric is calculated by dividing the total number of clicks on an ad by the total number of times the ad was shown (impressions), and then multiplying by 100 to get a percentage. A higher CTR indicates that the ad is resonating with the audience and driving more engagement.
Example: Paid CTR metric helps track how many Pinterest users clicked on a promoted Pin for a beauty brand's new lipstick collection campaign.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Paid CTR in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Paid CTR using Databox, follow these steps:

  1. 1
    Connect Pinterest Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Paid CTR on the Performance screen
  6. 6
    Get Paid CTR performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Paid CTR
Pinterest Ads integration with Databox Track Paid CTR from Pinterest Ads in Databox GET STARTED

Pinterest Ads Paid CTR included in Dashboard Templates 1

  • Live view

    Pinterest Ads Performance Overview

    Refine PPC and Social Media strategies with Databox's Pinterest Ads integration. Gain insights into Spend, Engagements, ROAS, and more for optimized Lead Generation, Sales Performance, and Ecommerce campaigns.

    Pinterest Ads

Basics

  • Description
    Paid CTR (Click-Through Rate) is a performance metric that measures the percentage of people who clicked on your ad after seeing it. It indicates the effectiveness of your ad in driving user engagement and interest.
  • Default Format
    Percentage
  • Cumulative Support
    Yes
  • Units
    No
  • Granularities
    hourly, daily, weekly, monthly, quarterly, yearly, allTime
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    Yes
  • Media Support
    No
  • Dimension
    N/A
  • Metric Type
    general Learn more
  • API Endpoint
    https://api.pinterest.com/v5/ad_accounts/{adAccountId}/reports

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