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Pinterest Ads Paid Engagements by Objective

Paid Engagement by Objective is a Pinterest Ads metric that measures the total engagement (clicks, saves, etc.) generated by a specific campaign objective chosen by the advertiser. It helps track performance and assess the effectiveness of the campaign in meeting its intended goal.

With Databox you can track all your metrics from various data sources in one place.

Paid Engagements by Objective 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Paid Engagements by Objective"?
Paid Engagement by Objective metric measures the interactions and actions taken by users on Pinterest ads as a result of specific campaign objectives. It tracks metrics like clicks, saves, comments, and reactions to gauge audience engagement and assess the effectiveness of ad campaigns in driving desired actions.
Example: A clothing brand aims to increase user interaction with their Pins. They utilize Paid Engagement by Objective metric on Pinterest to track engagement through likes, comments, and shares to evaluate campaign performance.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Paid Engagements by Objective in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Paid Engagements by Objective using Databox, follow these steps:

  1. 1
    Connect Pinterest Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Paid Engagements by Objective on the Performance screen
  6. 6
    Get Paid Engagements by Objective performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Paid Engagements by Objective
Pinterest Ads integration with Databox Track Paid Engagements by Objective from Pinterest Ads in Databox GET STARTED

General

  • Description
    Paid Engagement by Objective is a Pinterest Ads metric that measures the total engagement (clicks, saves, etc.) generated by a specific campaign objective chosen by the advertiser. It helps track performance and assess the effectiveness of the campaign in meeting its intended goal.

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Hourly, daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 914 days ago midnight to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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